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| Drew Panayiotou |
Pfizer appoints Drew Panayiotou as its first global chief marketing officer, effective September 19. Panayiotou comes to Pfizer from Verily, Alphabet’s life sciences research arm, where he was CMO. He was previously president of Red Wagon Ventures, Chick-Fil-A’s new business incubator. At Pfizer, Panayiotou will be responsible for building commercial infrastructure for the company, reporting to Angela Hwang, head of Pfizer’s biopharmaceuticals unit. “Drew’s insights and diverse thinking will help us elevate the cutting-edge customer channels, skills and capabilities we need to deliver” new medicines to patients, Hwang said in a LinkedIn post.
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| Pieter de Gooijer |
Brunswick Group appoints Pieter de Gooijer, who spent the last five years as the Dutch ambassador to France, Monaco and Andorra, as a partner in its Brussels office. De Goojier was previously permanent representative of The Netherlands to the European Union, where he played a central role in the EU’s legislative and diplomatic processes. “Pieter’s distinguished career across government, industry and trade bodies will help elevate our public affairs capabilities in Brussels and across Europe even further,” said Brunswick Group CEO Neal Wolin. Brunswick has also brought on Virginie Banet and Bernhard Maier as senior advisors. Banet, who will work out of Paris, is the president of her own consultancy, IOLITE Consulting, and was previously a managing director at Nomura. Maier, based out of Germany, was most recently CEO of SJODA, part of Volkswagen.
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| Rebecca Calvin |
Stater Bros. Markets, a southern California grocery chain, hires Rebecca Calvin as SVP & CMO. Calvin succeeds EVP/CMO Dennis McIntyre, who is retiring. Most recently, Calvin was SVP and CMO at grocer The Save Mart Cos. In her new role, she will lead the Stater Bros.’ marketing function, including sales and merchandising, integrated marketing, e-commerce, and food strategy and innovation.




MOIA America, a Volkswagen Group of America subsidiary that develops and tests autonomous, all-electric ride-pooling vehicles, names Marcus Gamo head of U.S. communications... Continental Strategy brings on Francisco Petrirena as VP in its Miami office. Petrirena was previously chief of staff to former Miami city manager Art Noriega... MSQ Sport + Entertainment brings on Lauren Weil as EVP, Max Hirsch as VP of sponsorship, and Brooke Losee as VP.
Burson promotes EMEA COO Matt Buchanan to global chief social and Influence officer, a newly created role... Seedtag, a “global neuro-contextual advertising company,” brings on former Edelman SVP, corporate and public affairs Brendan McCarthy as chief marketing & communications officer... The Associated Press ups Lauren Easton to SVP and chief communications officer.
USAA, which provides insurance, banking and retirement solutions for members of the US and their families, names Chris Curtin as CMO... Hemlo Mining, a Canadian gold producer, appoints Jason Banducci as VP, corporate development & investor relations... rbb Communications promotes four senior executives to SVP.
LLYC names Federico Isuani AI strategy general director in the Americas, with Jesús Moradillo taking on the same role in Europe... DGA Group brings on Corry Jacobs as a partner. Jacobs comes to DGA from GSK, where she headed up the company’s Corporate Affairs for Business Strategy unit... MAD Global Strategy Group brings on Bridget McAuliffe as SVP in its Ohio office.
Pentagon veteran Tony Johnson, who has more than 30 years of defense and intelligence community experience, has joined Purposeful Advisors in Washington.



