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ICR Inc. and Edelman Smithfield represent Nautilus as the Vancouver, WA-based home exercise equipment company launches a strategic review, which may result in its sale.
Nautilus’ Q1 fiscal 2020 revenues crashed 70 percent to $54.8M as the pandemic-driven home exercise boom went bust. Its net loss soared to $60.2M compared to a $13.9M year-earlier profit.
The strategic review is designed to give Nautilus time to identify opportunities to accelerate its digital transformation.
Its so-called North Star strategy aims to shift Nautilus’ orientation from a product-led hardware company to a consumer-driven, digitally connected company, according to chairman Anne Saunders.
ICR’s John Mills handles the investment community, while Edelman Smithfield’s Ted McHugh fields media inquiries for Nautilus.
Prosek Partners handles New York’s Tilray Brands, craft beer & cannabis operation, as it acquires BrewDog, a leading British independent beer producer in the UK, for $45M.
Brunswick Group handles Zurich Insurance as it agrees to buy UK-based Beazley specialty insurer in a deal valued at $11B.
FGS Global represents Brink’s as it agrees to acquire NCR Atleos, which relies on Collected Strategies, in a $6.6B cash & stock deal to create a leading fintech infrastructure company. (Updated)
A January article in O’Dwyer’s proposes that in 2026, the strongest financial brands will not simply tell compelling stories—they will “signal readiness.”
C Street Advisory Group is working the Chapter 11 filing of Axip Energy Services as it unloads its nearly all of its assets to deal with a heavy debt load.
