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Hemsworth Communications adds WaterWalk and South Fulton Convention and Visitors Bureau to its roster of travel & tourism clients. The agency is responsible for driving national public relations efforts for both new clients, including the development of strategic media relations campaigns and implementation of programs to increase brand awareness such as industry awards, thought leadership and special events. For WaterWalk, which operates extended-stay and all-suite hotel concepts, Hemsworth’s work will include planning, facilitating and promoting the grand opening of each of the company’s new properties. Hemsworth will work alongside the South Fulton CVB team, which promotes the suburban Atlanta city, to craft public relations and social media campaigns that promote the city as a warm, welcoming, undiscovered travel destination.
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Mindgruve picks up First Horizon Bank. The agency will lead First Horizon’s creative, web presence, digital media, analytics and public relations. Headquartered in Memphis, First Horizon Bank operates in 12 states across the southern U.S., offering commercial, private banking, consumer, small business, wealth and trust management, retail brokerage, capital markets, fixed income, mortgage, and title insurance services. "We selected Mindgruve because they have a full service, marketing and technology capability with deep financial services experience," said First Horizon Bank CMO Erin Pryor.
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Stryker-Munley Group is named public relations and communications agency of record for Woodbridge International, a global mergers and acquisition firm. SMG will manage all public relations, outside communications and media relations, develop content for trade media and social media channels, and work with related associations and organizations to share additional content and manage speaking opportunities. With offices in the United States and Cape Town South Africa, Woodbridge International has developed a proprietary marketing-centered approach to selling businesses in up and down markets.
Redpoint is named US-based PR agency of record for Kintetsu Railway, the largest private railway system in Japan...Ogilvy Health is named PR and marketing agency of record for Azurity Pharmaceuticals... Zapwater Communications signs on .HERE Maldives, a resort operated by Seaside Collection... Cherish PR's London-based team has been engaged by the Lagos International Theatre Festival for a UK PR brief to raise awareness of this year’s Festival.
FleishmanHillard is named strategic communications consultancy for the Bay Area Host Committee... Kite Hill is named PR partner for the Artist and the Machine summit, which till take place Nov. 19 in Los Angeles... Alliance Connection, a Detroit-based agency that specializes in all-inclusive resorts, travel and hospitality, wins Elite Island Resorts with properties in Antigua, Barbados and Panama.
Merlot Marketing is named agency of record for Nichiha USA, a manufacturer of building material solutions... Sally Beauty, the consumer retail division of parent company Sally Beauty Holdings, appoints Creative Media Marketing as its public relations agency of record... Doner comes on board as agency of record for Rush Street Gaming, which operates Rivers Casino locations in Pittsburgh; Philadelphia; Des Plaines, IL; Portsmouth, VA; and Schenectady, NY.
JPR Group picks up Kimmel Architecture (formerly Kimmel-Bogrette Architecture + Site) to establish a presence in the senior living marketplace... RG2 Communications, adds Pollini at Ladbroke Hall, an Italian restaurant that is part of the 43,000 sq.-ft. Edwardian landmark, which presents live music, contemporary art, dance and gastronomy... M&C Communications assumes PR duties for Hope for Stomach Cancer nonprofit group.
Konnect Agency connects with Crescent Hotels & Resorts... FleishmanHillard specialty agency Methods+Mastery’s "Team BDG” comes on board as agency of record for Blue Diamond Growers... The Lacek Group, a loyalty, CRM and brand marketing agency that is part of Ogilvy One, picks up FNBO financial services outfit.
