 |
The Next Practices Group adds content intelligence and strategy company Content Science to its network of companies. Content Science founder and president Colleen Jones will join NPG. The acquisition is intended to give NPG clients access to an expanded team of content analysts, designers, writers, developers, and strategists. Jones has led strategic initiatives for clients including Dell, The Home Depot, and Centers for Disease Control and Prevention. She also developed ContentWRX, a platform to evaluate content effectiveness. “Content Science’s unique expertise, proven methods, award-winning results, and entrepreneurial mindset will further unlock all of our firms and capabilities for creating content that matters,” said NPG founder and chair Bob Pearson.
 |
Beuerman Miller Fitzgerald, Inc., a New Orleans-based public relations, marketing and advertising agency and member of IPREX, acquires Bond Moroch. The acquisition involves the transition of approximately a dozen existing Bond clients. It provides BMF with additional strength in mainstream public relations and marketing, including food and beverage, hospitality, and arts and culture. “Bond’s portfolio of clients is an excellent fit with ours and enhances our national and international client base with a rich New Orleans cultural focus,” said Virginia Miller, who owns BMF along with Greg Beuerman.
 |
Crosby Marketing Communications recently held its tenth annual Inspiring Actions That Matter Day of Service. Since the program’s start in 2013, the firm has donated a total of 4,012 hours of employee time and $141,600 to support local nonprofits and charities. This year, 102 Crosby employees spent the day working with two local charities, performing 612 hours of volunteer service, and the firm donated $5,000 to each organization for a total of $10,000. The charities were: Light House in Maryland’s Anne Arundel County, which helps rebuild people’s lives by providing shelter and services to prevent homelessness and empower people as they transition toward employment, housing and self-sufficiency; and Second Chance in Baltimore, which retrains and creates employment for displaced and unemployed workers by repurposing reclaimed building materials and then selling them.
Walker Sands acquires RevPartners, a revenue operations (RevOps) and GTM engineering firm... FoodMix Marketing Communications, a B2B and B2C full-service food and beverage marketing agency, transitions its ownership to Sara Hagen and Nadine Baarstad... Dynasty Financial Partners launches Dynasty Consulting Group, which will focus on helping RIAs accelerate growth and create enterprise value.
KNB Communications acquires Roketto, a digital agency specializing in generative engine optimization, web design and development, digital advertising and inbound marketing strategy. The combined agency rebrands as Sōvyn... Krupp Agency, an independent New York shop, celebrates its 30th anniversary.... The Worldcom Public Relations Group adds CARRALSIERRA in Mexico City and We Are DNA in Bristol, UK.
The Motion Agency, a woman-owned marketing-services agency, acquires Chicago-based ad agency LKH&S, which has clients such as Hyundai, EmployCo, EvAI and Toggler... Method Communications, which has offices in New York, London and San Francisco, opens in Boston... IPREX adds Coral Communications (South Africa), PR Consultancy (Montenegro) SE2 (Denver) and Trium (Albania).
Kloss Creatives, which works with consumer packaged goods and wellness brands, rebrands to KALET... Everything Branding, which operates from offices in San Diego and Michigan, acquires Darlington Marketing Co... Onfolio Holdings launches SharePulse, an investor relations analytics and engagement platform, and Parlance, a managed communications service.
Fire on the Hill, and Fourth Day, along with its sister company Quatrième Jour, are merging... 5W publishes a study that says many long-time media heavy hitters are coming up short in terms of their AI influence... EducationDynamics, a higher education marketing and enrollment management company, acquires Net Natives... Mark Allen & Co. is launching an expanded thought leadership model with multiple activations at Cannes Lions 2026. 
