Ditto signs L’Oréal subsidiary NYX Professional Makeup, a digitally native brand that has launched GORJS, which the company says is the world's first DAO (Decentralized Autonomous Organization) focused on fostering the development of the 3D artist community and its evolving approach to makeup in the metaverse. Other additions to Ditto’s roster of clients include Bracewell LLP, a law and government relations firm primarily serving the energy, infrastructure, finance and technology industries; and Winkyverse, an immersive digital universe that offers gameplay and learning-oriented content curated for adults, children and families.
Raptor PR, a London-based B2B communications agency for video games, web3 gaming, and media brands adds Kinetix, a metaverse platform for user-generated 3D animation; MENA-based mobile games developer, publisher and investor Sandsoft and in-games advertising company Bidstack Group PLC to its client roster. For each of the new clients, Raptor PR is engineering and deploying fully integrated global communications strategies. “They came highly recommended, and they have already proven themselves to be invaluable advisors, with a genuine passion and love of the games industry,” said Sandsoft head of marketing Ratko Bozovic.
Redpoint Marketing PR adds First Hospitality to its client roster. The agency will handle media relations for the company with a focus on travel, lodging, real estate trade and business media. First Hospitality is a nationally recognized hospitality investment, development, and management company with a large portfolio of multi-branded and independent properties throughout the United States.