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The Bliss Group and Ringer Sciences launch the Executive Signals Platform, an audience intelligence platform that analyzes the behavior of executives in key media channels dedicated to business. The platform is designed to reveal the trends and topics that are top of mind for a brand’s key buyers, identify the publications that receive the most engagement and uncover the most relevant influencers. It also provides competitor intelligence that can be used to benchmark executive social thought leadership programs against industry peers. “The executive signals platform delivers unique actionable intelligence on an audience of senior business leaders to inform how we build campaigns, perform outreach and react to emerging industry trends,” said Ringer Sciences founder and CEO Yash Gad.
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CMI Media Group, a WPP agency that works with health, wellness, and pharmaceutical clients, starts up a healthcare-focused ecommerce practice. The ecommerce capability, which will be led by Jacob Harrison as director of ecommerce investment strategy, will work to transform the marketing landscape in a way that will allow clients to get Rx and OTC products in the hands of patients and consumers. "My goal is to help clients diversify their shopping channels, expand their reach, and implement strategic initiatives online leading to increased shopping opportunity, brand loyalty, and a strong customer lifetime value," said Harrison.
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BizCom Associates is launching an employee-based philanthropic program, BizComCARES. The program is designed to empower the agency and individual teammates to select the causes they wish to support. This could range from seasonal opportunities such as holiday programs to providing relief following a natural disaster to supporting local mentoring programs. BizCom has also set up a website, BizComCARES.com, where employees can showcase their philanthropic efforts. Organizations or individuals can also use the website to contact the agency requesting support. “Rather than select one or two causes to support as an agency, the beauty of this program is that as a fully-remote agency, it provides a way for BizCom and our team members to help address the needs of their communities, no matter where they live,” said BizCom co-founder and CEO Scott White.
Peregrine, which specializes in asset and wealth management, adds a Los Angeles office to its locations in New York and London... The Dilenschneider Group, which was founded by Hill & Knowlton CEO Robert Dilenschneider, marks 35 years in business... Meltwater launches Intelligence is Always in Style, a marketing campaign based on a short-film series starring actress Kim Cattrall.
53Six, a Dublin- and London-based sports marketing agency, is acquired by Irish experience and entertainment group FUEL... Blue Highway Advisory releases a report that looks at how the shift from CEO to AI has changed the way in which consumers access information, and offers advice on how to handle the new landscape... Get Engaged, whose services include campaign ideation, social media management, influencer marketing, celebrity partnerships, content production and paid media, joins SAMY, a social-first agency headquartered in Madrid. 
The Hoffman Agency, a Silicon Valley-based firm with offices in Europe, Asia and the U.S., teams up with United Partners Network, a global community of independent communications agencies... ChangeMakers acquires R&G Strategic, a Halifax, Nova Scotia-based firm with a practice that spans ESG and sustainability strategy and reporting; stakeholder engagement; climate and GHG consulting; sustainability campaigns; branding; communications; and marketing... AltaVista Strategic Partners, a Baltimore-based firm, opens an second office in Tampa, effective Oct. 15.
Curley & Pynn Public Relations Management rebrands as Biplane focused specifically on helping nonprofits build visibility, reputation and trust to advance their philanthropy... SKDK launches a payer negotiation practice that is designed to support health systems as they navigate increasingly complex negotiations with insurers... ChangeMakers, a strategy and communications firm with over 400 professionals across North America, launches RepScore.
Prosek Partners opens in San Francisco under the leadership of partner Nadia Damouni... Caliber Corporate Advisers, which works with clients in the fintech and financial services sectors, introduces the Caliber Authority Index (Caliber AI), a proprietary measurement platform... Herbie Thiele Consulting, a public affairs firm blending lobbying and communications, is launched by the longtime Sachs Media partner.
