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| Donnalyn Smith |
Momentum Worldwide, a global experiential marketing company that is part of Interpublic Group, promotes Donnalyn Smith to global CEO. Smith has been with the agency since 1995, most recently serving as president of the agency’s North American offices. She succeeds Chris Weil, who will remain as chairman until year-end, and then serve in a consulting capacity through 2023. In addition to overseeing the people, client portfolios and business development opportunities for Momentun in North America, Smith has been an advocate for talent growth, building support systems for working parents at the company, championing industry programs for developing talent pipelines, and building on Momentum’s commitment to female representation. “We’re confident that we will see a smooth transition as she takes on her new role,” said Interpublic Group CEO Philippe Krakowsky.
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| David Hutchinson |
NP Digital brings on David Hutchinson as vice president of marketplaces, a newly created role that will focus on emerging opportunities in marketplaces as companies such as Amazon, Walmart and Kroger. Hutchinson joins NP Digital from digital-first media agency Brainlabs, where he also served as SVP of marketplaces. Before that, he was co-head of retail media at dentsu international. At NP Digital, he will work to drive further integrations within the digital marketing mix. “David’s proven track record of connecting brand performance across ecommerce, retailers, and marketplace channels will play a significant role in unlocking future areas of expansion for our clients,” said NP Digital CEO Mike Gullaksen.
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| Benhamin Cercio |
Gucci names Benjamin Cercio as global communications director. Cercio comes to Gucci from Louis Vuitton, where he most recently served as international director of press, influencer and entertainment. Reporting to Gucci executive VP, chief client and brand officer Susan Chokachi, Cercio will be responsible for all brand communications globally, overseeing PR activities, special events, social media and influencer marketing, as well as art projects, exhibitions and communications for the Gucci Garden and Gucci Archive.




Nick Mammano, who was president/CEO of the New Jersey Sports and Exposition Authority, has rejoined Mercury Public Affairs as a managing director in its Saddle Brook office.
Seven Letter hires Allie Raffa, who was most recently White House correspondent for NBC News, as a senior director... Points of Light, an organization founded by President George H.W. Bush that is dedicated to volunteer service, names Jeff Zanelli as CMO... Frontieras North America, an energy and environmental technology company, appoints Nora Shepard as VP of communications.
Alcoa has named Emily Olson, who has more than 20 years of experience working in capital-intensive industries in the Americas, Europe and Asia, EVP & chief external affairs officer, effective April 6.
Longacre Square Partners has named Humza Vanderman partner and head of its London outpost as the financial communications firm expands into Europe.
FGS Global adds former Pfizer EVP and chief corporate affairs officer Sally Susman to its global executive board as an independent member, effective April 1... Codeword brings on Kim Baffi, who was previously Salesforce VP and creative director, as executive creative director... Amperity, an AI-powered customer data cloud, appoints Bridget Perry as CMO.



