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The Pollack Group is working with sports betting and iGaming brand Tipico Sportsbook on its planned launch in Ohio, which is set for January 1. TPG will work with the Tipico team to maximize the impact of launch creative, providing strategic counsel and earned media relations outreach, as well as assisting with the company’s influencer marketing program. Outside of Ohio, the agency will act as Tipico’s nationwide news bureau. The leading sports betting provider in Germany, Tipico’s U.S. offices are headquartered in Hoboken, NJ. Its online sportsbook is already live in New Jersey and Colorado, and it is the exclusive sports betting and iGaming provider for Gannett in Ohio. “The Pollack Group has a proven track record of developing creative concepts and supporting innovative, game-changing brands with genuine commitment and attention to detail,” said Tipico chief commercial officer David Paschkes, Chief Commercial Officer at Tipico.
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Bacheff Communications is selected to handle the media business in North America for Atomi, an electric scooter manufacturer and micro-mobility industry expert. The agency will leverage its experience in the consumer tech industry to tell Atomi’s company story and fuel its progress as the company launches its first product in the US. Its products are available on the company website and will soon be listed on Amazon and other retailers. “Bacheff Communications is the best fit for our current business needs in the region," said Atomi co-founder Carol Young.
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LDPR is named agency of record for Bequia Beach Hotel, a boutique luxury property in the Grenadines. The agency will be promoting the newly launched villa collection, Grenadine Hills, along with the hotel’s own private air transfer service, Bequia Air, which offers transfers from Barbados and St. Lucia. Set amidst 10 acres overlooking Mustique and the Grenadine islands, the family owned-and-run hotel’s accommodations include suites, cottages, and villas scattered throughout the property.
CIIC PR picks up PR duties for NUBA Travel, a luxury travel design company specializing in curated journeys around the world... Magrino PR gains AOR status for M Social New York Downtown, a hotel that opened in Lower Manhattan... RG2 Communications checks in at Hotel Milu Florence.
Red Lorry Yellow Lorry is named U.S. PR agency of record for Unibeam, which provides SIM-based authentication... MiiR, a Seattle-based lifestyle brand that produces premium drinkware, selects Colorado-based integrated marketing agency rygr to lead its public relations efforts... Rubenstein Public Relations signs on to work with Copper Intelligence, an exploration company advancing high-grade copper and cobalt assets in the Democratic Republic of Congo.
Day One Agency is named U.S. consumer PR and influencer agency for Häagen-Dazs... Jack Taylor picks up PR duties for Cumulus Coffee, a premium cold brew coffee brand... Junipr Public Relations wins Tree House Humane Society, which works to enhance the lives of companion animals... Feintuch Communications lands Park Place Technologies, IT infrastructure management outfit, as it partners with pro pickleball star Genie Bouchard on a TV and streaming commercial and social media series. 
FNK IR signs on to work with Agassi Sports Entertainment, a sports entertainment and innovation company focused on racquet sports... REYA Communications assumes PR duties in the US and UK for ÀNI Private Resorts... rEvolution, a sports marketing agency, is named AOR for Major League Cricket, a US-based professional T20 cricket league.
Jack Taylor signs Superfeet, an insoles and underfoot products brand focused on helping people move more confidently, comfortably and effectively... Hemsworth adds Memphis-based culinary personality Chef Phillip Dewayne to its roster... Brookline Public Relations is hired by Calgary Sports and Entertainment Corporation to support the announcement that the World Cup of Hockey 2028 will be hosted in both Calgary and Edmonton.
