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The Pollack Group is working with sports betting and iGaming brand Tipico Sportsbook on its planned launch in Ohio, which is set for January 1. TPG will work with the Tipico team to maximize the impact of launch creative, providing strategic counsel and earned media relations outreach, as well as assisting with the company’s influencer marketing program. Outside of Ohio, the agency will act as Tipico’s nationwide news bureau. The leading sports betting provider in Germany, Tipico’s U.S. offices are headquartered in Hoboken, NJ. Its online sportsbook is already live in New Jersey and Colorado, and it is the exclusive sports betting and iGaming provider for Gannett in Ohio. “The Pollack Group has a proven track record of developing creative concepts and supporting innovative, game-changing brands with genuine commitment and attention to detail,” said Tipico chief commercial officer David Paschkes, Chief Commercial Officer at Tipico.
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Bacheff Communications is selected to handle the media business in North America for Atomi, an electric scooter manufacturer and micro-mobility industry expert. The agency will leverage its experience in the consumer tech industry to tell Atomi’s company story and fuel its progress as the company launches its first product in the US. Its products are available on the company website and will soon be listed on Amazon and other retailers. “Bacheff Communications is the best fit for our current business needs in the region," said Atomi co-founder Carol Young.
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LDPR is named agency of record for Bequia Beach Hotel, a boutique luxury property in the Grenadines. The agency will be promoting the newly launched villa collection, Grenadine Hills, along with the hotel’s own private air transfer service, Bequia Air, which offers transfers from Barbados and St. Lucia. Set amidst 10 acres overlooking Mustique and the Grenadine islands, the family owned-and-run hotel’s accommodations include suites, cottages, and villas scattered throughout the property.
Rubenstein Public Relations lands Wellgistics Health, a Tampa, FL based health IT company... CIIC PR is named agency of record for Drey Hotel and Terraces at The Drey, a travel and lifestyle destination located within mixed-use development The Village Dallas... quench, which focuses on the food and beverage sectors, gets AOR duties for Chicago's Home Run Inn Pizza, a nearly-80-year-old brand. 
IMAGINE PR is appointed North American PR representative for Thailand's Chiva-Som, a wellness brand... Gilly Group, which works with clients in the golf industry, is named AOR for architecture firm Staples Golf Design... Merlot Marketing lands BlackPine Communities to support the launch of Nānā Kai, a master-planned residential community on the South Kohala Coast of Hawaiʻi's Big Island. 
Racepoint Global signs on to work with MIPS, which develops tools, software and compute required for building autonomous edge computing platforms... Allen & Gerritsen picks up Appalachian Mountain Club, the oldest operating outdoor and recreation conservation organization in the US... RG2 Communications scoops up The Broome, a boutique hotel in Manhattan’s SoHo neighborhood. 
Strategic Objectives is selected by Waterfront Toronto to lead integrated communications for the opening of a new section of the city’s Biidaasige Park... Scout Lab, which works with clients focused on human and planetary health, is named AOR for auction-based platform BuyWander... Marketplace Excellence Corporation is named US PR firm for the Anguilla Tourist Board. 
5W is named agency of record for Strength of Nature, which offers such multicultural haircare brands as African Pride, as well as Motions Xpress Shampoo Hair Color... RG2 Communications is representing Rebelo de Andrade, an architecture and design studio based in Portugal... Big Fish Collective is engaged as agency of record for publicity and media relations for Nikwax, which produces PFAS-free waterproofing and aftercare solutions for outdoor apparel, footwear and gear.
