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The Embassy of Japan has hired Ogilvy to conduct an audit of US public opinion about the country’s commercial whaling activity.
Japan withdrew from the International Whaling Commission in 2019 and resumed the commercial hunting of whales in its territorial waters and exclusive economic zone.
The IWC had allowed Japan to slaughter a limited number of whales in the Antarctic region under the guise of scientific research.
Ogilvy is to conduct a social listening and traditional media audit to gauge America’s sentiment about whaling.
The work kicked off November 1 and runs through February 12. Ogilvy is to receive a fixed fee of $27,385 for the effort.
Ogilvy’s Brooke Urbach and Susan Szymanski in the Washington office handle the whaling work.
WPP owns Ogilvy.
Impact Management Group, which is headed by Republican operative Terry Benham, works to build US support for Ukraine.
Rational 360 has ironed out its six-month $1.2M contract with Saudi Arabia’s Public Investment Fund to position it as a “sophisticated global investment fund.”
APCO has signed on to promote this month’s visit of Ahmed Al Khateeb, head of Saudi Arabia’s Ministry of Tourism, to the US.
The Dominican Republic’s Ministry of Tourism has signed on Montieth & Co. for strategic communications and media relations duties as chaos grips neighboring Haiti.
Edelman is negotiating a formal contract with the Bahamas for strategic communications on issues impacting its reputation abroad.
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Dec. 5, 2022, by Bill Huey
Well, here's one opinion: there shouldn't BE any whaling, period. It's a primitive and barbaric practice, and there is no imaginable justification for it.