Rebecca Kral
Rebecca Kral

Brunswick Group veteran Rebecca Kral has joined Longacre Square Partners as partner and head of the financial communications shop’s Dallas office.

She did a seven-year stint in Brunswick’s New York and Dallas offices, leading its activism defense practice, along with crisis and M&A work.

Earlier, Kral held VP positions at Edelman’s financial communications & special situations group and at the D.F. King proxy solicitation outfit.

She has handled high-profile assignments such as Canadian National’s $34B unsolicited bid for Kansas City Southern, Spotify’s $30B first-ever direct listing IPO and Harley-Davidson’s PA response to President Trump in the battle over EU tariffs.

At Longacre Square, which has offices in New York and Miami, Kral will help build out the Dallas office and bolster its corporate governance advisory and special situations practices.