Ricky Strauss, who in almost a decade at the Walt Disney Company held such positions as president of content and marketing for Disney + and president of programming for Hulu and Disney +, has joined Apple TV+ as its head of marketing.
At Disney, Strauss worked on several films from the “Star Wars” and Marvel franchises.
Before coming to Disney, he was president of Participant Media, where he worked on such projects as “The Help” and “An Inconvenient Truth.”
At Apple TV+, which is led by heads of worldwide video Zack Van Amburg and Jamie Erlicht, Strauss will oversee the campaigns across original series and films. Based in Culver City, he will be part of Apple’s marketing communications team, serving under its vice president, Tor Myhren.