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Qorvis relaunches its brand, following the Dec. 31 management buyout of the global advisory and strategic communications agency led by long-time Qorvis executive Matt Lauer. Lauer, who has been with the agency since 2004, founded its public diplomacy brand and manages communications campaigns for multinational corporations and sovereign governments, now serves as CEO. In addition to a refreshed brand, the relaunch includes two new primary hubs in Geneva and Dubai; three purpose-built practice groups (strategic communications, geopolitical solutions and market intelligence & compliance); and such new capabilities as capital and financial transaction compliance and transparency solutions, and branded news and premium content. "We are a reborn agency, with a unique offering at the nexus of influence and capital," said Lauer. "We have the reach and resources to help clients accelerate growth, secure capital, and influence outcomes in the markets that matter most."
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Hill+Knowlton Strategies acquires 3K Agentur für Kommunikation, a Frankfurt, Germany-based healthcare specialist PR agency. 3K will become part of the Hill+Knowlton Strategies global network. Founded 25 years ago, 3K has worked with some of the world’s most notable global pharmaceutical companies, consumer health brands, and local biotech start-ups. “Germany is our third largest market, and the addition of 3K to Hill+Knowlton’s growing portfolio further strengthens WPP’s global healthcare offer to clients,” said WPP chief executive officer Mark Read. Over the past six months, H+K has made several other acquisitions, including Fēnom Digital, Diff, Passport, Newcraft and Corebiz in the last six months.
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Crowe PR which works with healthcare technology, consumer goods and hospitality brands, and ParkerWhite, a B2B and B2C branding and digital marketing firm focused on healthcare and wellness, form a strategic alliance in the medical technology space. Crowe provides media relations, thought leadership, social amplification, crisis communications, influencer marketing, and content creation. ParkerWhite offers brand strategy, creative services, website design and development, digital marketing, social media, and video/television production services. “Having a strategic alliance with Crowe PR, another woman-owned, San Diego creative company, complements the work we do,” said ParkerWhite CEO and creative director Cindy White.
Public Inc., a social impact agency based in Toronto and New York, acquires Rocket Social Impact, an advisory firm that works with nonprofit and corporate social impact organizations... Ruder Finn launches “What’s Next: The Ruder Finn Podcast,” a new platform hosted by CEO Kathy Bloomgarden... Crowe PR joins United Partners Network, a network of independent PR agencies with members across more than 65 markets worldwide.
Ruder Finn launches rf.Voices, an integrated influence offering that brings together AI-powered influencer marketing, customer advocacy and paid amplification under one measurable framework... The Pollack Group is accepting applications through March 31 for The Big Red Grant, a $40,000 pro bono strategic PR and marketing engagement program awarded to a nonprofit organization ready for growth... D S Simon Media releases a report that says almost seven in ten producers (68 percent) are more interested in airing a story when they know it has been optimized for AI.
Precision Strategies, an integrated strategy and marketing agency with offices in Washington and New York, acquires Firehouse Strategies, a DC-based public affairs firm... AVENIR GLOBAL acquires London-based Thinks Insight & Strategy... Good Company, which bills itself as a “cultural engineering firm,” is launched by DJ Hardy, a veteran of Johannesburg-based communications consultancy arxna and M&C Saatchi Sport & Entertainment and Casey Stickles, who has worked at 5WPR, Rubenstein and MWW.
PSC (Princeton Strategic Communications) acquires Nonprofit Partners... CG Life launches 24/364, a cultural brand platform intended to drive awareness, connection and action aimed at keeping rare disease at the forefront of the health and social conversation... Interluxe Group, which focuses on brand experiences and in-person activations; Quinn, a strategic communications agency; and media and digital agency North & Warren are uniting under the Interluxe Group banner.
KITH, which provides corporate reputation and crisis preparation services, is now owned by CEO Stephanie Craig, who has been with the firm since 2021... The Marketing Cloud, a part of Stagwell, introduces several expansions to Agent Cloud, the platform it launched in October 2025 to simplify access to its AI tools and marketing assistants.... Notified launches its AI Press Release Optimizer.
