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The Pollack Group adds VGrid, a California-based company creating clean energy and sequestering carbon, to its client roster. The agency will support VGrid’s corporate communications and B2B marketing, as well as brand communications and digital marketing for the company’s Persist and Scent Away lines. VGrid’s biomass energy system produces biochar, a black substance that sequesters CO2, a greenhouse gas that contributes to climate change. The company’s Persist products support healthy soil and plants for homeowners and gardeners, and Scent Away offers all-natural pet deodorizers. “We are excited to partner with The Pollack Group, whose expertise across a diverse range of B2B, direct-to-consumer, and specialty verticals aligns perfectly with our mission,” said VGrid vice president of business development Jeff Norton.
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| Tamara Holder |
Rubenstein Public Relations comes on board as agency of record for The Law Firm of Tamara N. Holder, LLC., which focuses on institutional abuse and women's rights. RPR is tasked with providing corporate messaging and brand positioning to highlight Holder’s career. Founded in 2005 the practice has represented clients in cases against Twin Peaks Restaurants, NorthShore University Health System, and Amazon, addressing employment discrimination, worker equality and sexual harassment, as well as working on institutional abuse cases.
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Colangelo & Partners toasts Susana Balbo, an Argentine producer of wines that are made sustainably and/or certified organic. The agency is tasked with developing and executing a communications strategy for 2023 that will focus on growing the legacy of Balbo, Argentina's first female winemaker, and highlighting the next generation of the family. Each of the company’s wines, are imported by Folio Fine Wine Partners and available nationwide, supports a social cause from breast cancer awareness and women's health programs to wine auctions for various charities. “We trust Colangelo & Partners' expertise to help us tell our story and share our passion for winemaking," said Susan Balbo principal Ana Lovaglio.
Impact PR & Communications signs on to provide strategic communications and support for Hudson Valley Connected, a regional initiative expanding free technology assistance and digital literacy resources throughout the Valley... TURNER is named national PR partner for Travel Oregon... Rubenstein Public Relations is named AOR for workforce development organization America Works.
FINN Partners flies with Textron Aviation Inc., working on the company’s 2026 Special Olympics Airlift and other key initiatives... Archer is named lead strategy and North American PR firm by CASE Construction Equipment... NLG Communications signs on as strategic communications advisor for Metrolink, a commuter rail system in Southern California. 
Rubenstein Public Relations re-ups as agency of record for Doroni Aerospace, a provider of personal electric vertical takeoff and landing aircraft... Zapwater Communications is appointed US AOR for The Cliff Hotel Jamaica, a luxury destination resort in Negril’s West End... MZ Group lands strategic investor relations and financial communications program for Zefiro Methane Corp.
Ripley PR is named PR shop for HCSS, which provides construction management software for the heavy civil and infrastructure construction industry... Redpoint checks in at The Alfond Inn at Rollins College... RG2 Communications lands International Design, a curatorial platform bringing together collectible design, contemporary art and cultural experiences.
Coyne PR picks up AOR duties for Goddard Systems, LLC, manager of a franchise system that serves more than 100K students... GO PR lands JW Marriott Detroit Water Square, which will open in February 2027... REYA Communications signs on as the U.S. and Canada agency of record for Yora Nordic Spa Brownstone, a 130,00-square-foot property opening in Portland, CT this November.
