MP&F Strategic Communications hires Amazon's Neysa Taylor as VP. Taylor was most recently a senior communications manager at Amazon. She has also served as director of communications for the Tennessee Department of Corrections and assignment manager at Nashville’s WTVF NewsChannel 5. MP&F managing partner Jennifer Brantley said that Taylor “brings experience working in government and for some of the biggest brands in the nation to our team.” MP&F has also promoted Jessica Darden and Stacy Alcala to vice president.
VideoAmp an advertising platform, names Jenny Wall CMO, a newly created role at the company. Wall most recently served as CMO at Nickelodeon, and she previously held senior marketing positions at Gimlet Media, Hulu, Netflix and HBO. In her new position, Wall will oveseer VideoAmp’s brand and marketing strategy. “Jenny is an incredible fit for the position because she brings the perspective of both media buyers and sellers,” said Ross McCray, Founder and CEO, VideoAmp. “Knowing the pain points of a brand CMO, while understanding the hurdles a publisher faces, solidifies our commitment to finding solutions for both sides and redefining the way media is valued, bought and sold.”
Atrium, a workforce management and talent solutions company, hires Brad Martin as chief marketing officer. Martin comes to the company from ZERO Systems, where he also served as CMO. He was previously executive VP of global marketing and chief content officer at PRO Unlimited (now Magnit), and held numerous roles at Beeline and Adecco Group. At Atrium, Martin will lead the global marketing strategy and organization across all marketing disciplines. "We are thrilled to have Brad join our executive team and leverage his deep industry expertise and experience developing world-class marketing organizations built to accelerate growth and increase market presence," said Atrium CEO and founder Rebecca Cenni-Leventhal.
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