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Magrino books The Venetian Resort Las Vegas to the roster of clients in its international travel division. The agency will employ a balanced strategy of traditional earned media and cross-functional amplification tactics to boost the property’s share of the traveler market. Comprised of three all-suite towers (The Venetian, The Palazzo, and Venezia), The Venetian Resort Las Vegas provides such amenities as a Canyon Ranch spa + fitness center, a five-acre pool and garden deck, two landmark casinos and retail experiences at Grand Canal Shoppes. The agency has also signed on to represent ModernHaus SoHo in New York City, a 114-room property featuring an extensive art collection with pieces from such artists as Hans Hartung, George Condo, Harland Miller, Jean Dubuffet, Hans Hofmann, Nicolas Party and Kaws, and a collection of properties within the Highgate Peru and Highgate Portugal portfolios.
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Red Lorry Yellow Lorry picks up Nomoko, a Swiss tech startup that digitizes urban landscapes for photorealistic 3D digital twin cities. The agency will implement a media and influencer relations campaign, along with strategic content support, to raise awareness of Nomoko’s mission to digitize the world with drone technology. The integrated program, which will be run out of the agency’s Boston and Austin offices, will amplify news, events, customer and partner stories as well as creating executive thought leadership introducing digital twin technology to urban and city planners, architects, real estate players, landscape designers, industrial firms, and companies operating in the gaming and virtual reality space. “The lorries’ proven success of driving media results across all global regions is something I know I can depend on,” said Nomoko head of sales and marketing Nikoleta Guetcheva.
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J. Walcher Communications lands San Diego Comic Convention’s Comic-Con Museum in the city’s Balboa Park. The agency will provide media relations, social and digital media, and general marketing consultation for the museum, which showcases comics and popular arts through rotating exhibits, programs and special events. JWC is also taking on agency of record duties for the Monarch School, a comprehensive, public K-12 school designed exclusively to educate youth experiencing homelessness and The San Diego Regional Policy & Innovation Center, a partnership between The San Diego Foundation, the County of San Diego, and The Brookings Institution.
FleishmanHillard is named strategic communications consultancy for the Bay Area Host Committee... Kite Hill is named PR partner for the Artist and the Machine summit, which till take place Nov. 19 in Los Angeles... Alliance Connection, a Detroit-based agency that specializes in all-inclusive resorts, travel and hospitality, wins Elite Island Resorts with properties in Antigua, Barbados and Panama.
Merlot Marketing is named agency of record for Nichiha USA, a manufacturer of building material solutions... Sally Beauty, the consumer retail division of parent company Sally Beauty Holdings, appoints Creative Media Marketing as its public relations agency of record... Doner comes on board as agency of record for Rush Street Gaming, which operates Rivers Casino locations in Pittsburgh; Philadelphia; Des Plaines, IL; Portsmouth, VA; and Schenectady, NY.
JPR Group picks up Kimmel Architecture (formerly Kimmel-Bogrette Architecture + Site) to establish a presence in the senior living marketplace... RG2 Communications, adds Pollini at Ladbroke Hall, an Italian restaurant that is part of the 43,000 sq.-ft. Edwardian landmark, which presents live music, contemporary art, dance and gastronomy... M&C Communications assumes PR duties for Hope for Stomach Cancer nonprofit group.
Konnect Agency connects with Crescent Hotels & Resorts... FleishmanHillard specialty agency Methods+Mastery’s "Team BDG” comes on board as agency of record for Blue Diamond Growers... The Lacek Group, a loyalty, CRM and brand marketing agency that is part of Ogilvy One, picks up FNBO financial services outfit.
Rubenstein Public Relations works to burnish the legacy of Manhattan’s Riverside Memorial Chapel as a 
