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ICR is named consumer public relations agency of record for Burger King U.S. The agency ‘s scope of work will include strategic management and execution of consumer lifestyle media relations, partnerships and special events. Brand partnership marketing agency Conill will be working alongside ICR as culture and brand partnerships agency of record for Burger King U.S., with a focus on establishing stronger bonds with a diverse consumer base through a range of touchpoints, along with culturally relevant campaigns and partnerships. “After a year of high-profile growth and change for Burger King in the U.S., we are excited to have ICR and Conill join our integrated agency team and for their expertise as we collectively champion our Guests and continue on our mission to Reclaim the Flame,” said Burger King North America president Tom Curtis.
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Montieth & Company is selected as agency of record by Personetics, which specializes in financial data-driven customer engagement. M&Co will work with the company to achieve its communications and PR objectives in North America and Europe through an integrated, flexible and efficient cross-border PR strategy and program. Personetics works with over 100 banks and credit unions serving 130 million customers in 32 global markets. “We are excited to work with a rapidly growing company that is shaping the future of how financial institutions serve their customers,” said M&Co CEO and global managing partner Montieth Illingworth.
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Superjuice signs on as agency partner for Project Healthy Minds, a mental health non-profit for Gen Z and millennials, for 2023. The agency will help drive awareness around PHM’s platform and assist with key initiatives, surrounding tentpole moments for mental health, including Mental Health Awareness Month in May and World Mental Health Day on October 10. Project Health Minds bills itself as the world’s first digital mental health marketplace, with the goal of making it easier for people to discover and choose the right mental health support.
Rubenstein Public Relations adds Greenland Energy Company, a US public company developing Greenland’s oil, natural gas and critical resources, to its client roster... FINN Partners picks up DonorsChoose, a non-profit organization that connects donor funding directly to public school teacher needs... Ripley PR lands Contractor Commerce, which provides e-commerce services for contractors.
CIIC PR is named agency of record for Sushi by Boū, an omakase restaurant with more than 23 locations across major U.S. markets... 5W signs up water technology company VVater, developer of the Farady Reactor, an electrified water purification system... Firecracker PR is selected as public relations agency of record for MIMARU, an apartment-style hotel brand for families and that operates 27 locations in Tokyo, Kyoto and Osaka, Japan.
Redpoint signs on to handle digital marketing for Connecticut wineries Saltwater Farm Vineyard and Kingdom of the Hawk Vineyard... 360PR+ is selected by Authority Brands Trade Brands Division to raise consumer awareness of its Benjamin Franklin Plumbing, Mister Sparky and One Hour Heating & Air Conditioning brands... Konnect Agency lands Visiting Angels, which offers personalized care to help seniors live independently in their own homes.
Tier One Partners’ Content Studio is engaged by InvestGreen, a company providing retail investors access to institutional-quality clean energy investment opportunities... Campstories is named PR agency of record for the City of Napa... Lewis Line Public Relations, a Gen-Z-owned publicity firm headquartered in Los Angeles, is representing cultural commentator, content creator and podcast host Ryan Lu.
REYA Communications lands PR work from Schlosshotel Fiss, a ski property in the Tyrol region of western Austria... B-Engaged, global sports marketing agency headquartered in London, is engaged by Visit Seattle to lead its global football strategy in the build-up to the 2026 FIFA World Cup... William Mills Agency picks up job to elevate the industry presence of PentEdge.
