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Alloy acquires fellow Atlanta-based firm Narwhal.Digital LLC, a creative technology agency focused on bringing digital experiences, products and ecosystems to life. Narwhal founder and partner Jennifer Ready will serve as Alloy’s chief creative officer and its managing partner, Vivek Paday, will be involved in the business in an advisory role. The majority of employees will be based in Alloy’s Atlanta headquarters. “By pairing Narwhal’s design-thinking approach with Alloy’s integrated marketing methodology, we’ll be able to architect edgy, yet elegant digital experiences and marry them with bold marketing communications, ultimately boosting clients’ bottom lines,” said Ready.
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Simplicity, a Santiago, Chile-based agency with an office in Miami, is elected to partnership in PROI Worldwide. The first Chilean communications firm to achieve B-Corporation certification, Simplicity has five partners and a staff of 40 professionals who work with clients in the real estate, financial, technology, service, construction, venture capital, mining and startup sectors. “Simplicity has a strong reputation of providing sound strategic counsel and delivering exceptional results for clients across a range of industries in Latin America and the U.S.,” said PROI Worldwide global chair Jeff Lambert. “Their local and regional market expertise is a valuable new asset to our Partners around the world.”
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D S Simon Media launches Metaverse 3.0, which offers Metaverse broadcast services specifically for the public relations industry. The division’s offerings include Metaverse press conferences, trade shows and events from within the D S Simon Media Metaverse; broadcasting live video into a clients’ metaverse and building a custom metaverse for clients. D S Simon Media has already provided more than 20 hours of broadcast video into multiple metaverse environments for separate events. A survey of 50 senior communications that the company recently conducted found that 45 percent are planning to complete projects in the metaverse this year.
Stagwell launches NewVoices.ai, an independent AI-powered sales agent that can book appointments, drive conversions, resolve questions and handle customer concerns... Cision acquires search intelligence platform Trajaan... The McRae Agency, a Scottsdale, AZ-firm t, celebrates its 30th anniversary.
energi PR, an independent shop based in Montréal and Toronto, marks its 35th anniversary. It is the Canadian affiliate of DC-headquartered GHMC (Global Health Marketing & Communications)... Barabino & Partners and Community, which are part of Italy’s Excellera Advisory Group, snag top positions in the MergerLinks rankings in the PR Consultants in EMEA category... Honeyjar, an “AI co-pilot” that will leverage brand context, goals and campaign history into a collaborative workspace providing communications & PR pros with assistance across the end-to-end execution of communications, announces a $2M pre-seed fundraise and the launch of its Early Access waitlist.
The Communications Group, a Little Rock-based shop releases its first Public Affairs Marketing Trends Report... The Worldcom Public Relations Group votes Paris-based firm SEITOSEI•ACTIFIN into its global partnership... PRNEWS, a European PR-tech firm, relocates its U.S. headquarters to downtown Miami.
af&co., a San Francisco-based hospitality marketing and PR agency founded by Andrew Freeman, is marking its 20th anniversary... Notified launches Syndicated Articles... Crosby Marketing Communications selects four students from Anne Arundel Community College for its marketing scholars program.
KCSA Strategic Communications launches the KCSA AI Lab, which will develop proprietary AI systems to expand what strategic communications can achieve for PR and IR clients... Clipbook, a vertical AI platform for strategic communications and public affairs, closes a $3.3 million seed round co-led by Mark Cuban, Commonweal Ventures and Carpenter Capital... VizSense, a Boston-based AI influencer marketing agency, teams up with holographic storytelling company Geminai, to launch what they say is the next frontier in brand experiences: interactive holograms powered by AI.
