Trailrunner International has recruited Jamie Zaninovich, deputy commissioner & COO of the Pac-12, as managing director to boost its sports business.
During his eight-year stint at the Pac-12, Zaninovich handled its China initiative; created the Pac-12/SWAC legacy series and Pac-12 coast-to-coast challenge for men’s and women’s basketball; and developed the Pac-12 team green sustainability platform.
Prior to the Pac-12, he served as commissioner of the West Coast Conference and held top sports posts at Princeton and Stanford University.
“Jamie spent his entire career in sports, and brings vast experience, exemplary leadership skills and deep relationships that will benefit our current and future clients as we continue to grow and expand,” said Jim Hughes, CEO of TrailRunner.
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