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French/West/Vaughan picks up AirWayz, a digital platform that connects subscribers with professional athletes, offering exclusive access to instructive and motivational content. FWV’s work has already produced coverage in Forbes following the platform’s official launch in April. AirWayz contributors include defending US Open golf champion Matthew Fitzpatrick; 2021 US Open tennis champion Emma Raducanu; top-ranked Formula 1 driver Sergio Perez; Premier League soccer star Gareth Bale; and world champion boxer Katie Taylor. “FWV is helping us introduce the platform to a worldwide audience, including parents, kids and anyone participating in athletics, to develop a healthy approach to competitive sports,” said AirWayz founder and CEO Michael Murphy, M.D.
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Milk & Honey is named US PR agency of record for NESsT, a venture philanthropist and impact investor. The agency will be tasked with solidifying NESsT’s position as a leader in the impact investment space, through the delivery of an always-on press office, spokesperson profiling, thought leadership positioning, digital optimization and strategic communications counsel. Since its founding in 1997, NESsT has invested over $27M, trained and supported over 30,000 entrepreneurs, and accelerated and financed 233 enterprises sustaining more than 89,000 formal jobs. “Milk & Honey has already proven to be a great PR partner, helping us to land impactful media coverage, including featuring the important work the NESsT team is doing on the ground in Central and Eastern Europe to support refugees from Ukraine and other countries,” said NESsT co-founder and CEO Nicole Etchart.
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Bubble Agency is appointed global PR agency for d&b, a worldwide provider of professional audio technology and AVLM (audio visual, lighting and media) solutions. The agency will provide comprehensive PR support to both d&b audiotechnik (which produces professional PA speakers and audio systems) and d&b Group, to communicate the brand's message to a wider audience. Headquartered in Backnang, Germany, d&b has created sound solutions for events at London’s iconic Wembley Stadium, and most recently the tours of such artists as Coldplay, The Killers and Björk. “The strategic PR expertise and global reach of Bubble Agency makes it the perfect partner for us in a moment in which our growth is demanding a holistic approach,” said d&b audiotechnik VP global marketing Michael Case.
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Redpoint Marketing books AOR status with CIE Tours, a tour operator for Ireland and Britain vacations. They’ll be handling North American trade and consumer media relations in celebration of and throughout the tour company’s 90th year in operation. The agency has also been tapped for strategic consulting and marketing by Cape Cod, MA-based Pelham Hospitality Group, with a focus on strengthening the company’s year-round appeal for leisure travelers and lifting their profile as a destination wedding and events venue. Pelham owns three lodging properties on the Cape including the flagship Pelham House Resort, Pelham on Earle, and Pelham on Main.
Praytell is selected as U.S. PR agency of record for Burger King. Mojo Supermarket takes on social AOR duties... P-22 Agency signs on with Explora, a family-owned, certified B Corporation offering immersive journeys in South America... GV Public Relations is representing The Whitney Hotel in Boston; The Rittenhouse Hotel in Philadelphia; and Juniper Preserve, Golf & Wellness Resort in Bend, OR. 
Scout Lab is named communications agency for TrustedHousesitters, a home and pet-sitting community... Magrino lands BSH, the home appliances arm of Germany’s Bosch Group, as PR AOR for “Region North America”... Refuel Agency wins FY2025-26 and beyond for Veterans Florida, which connects transitioning servicemembers, veterans and spouses with career opportunities and entrepreneurship resources.
Decker/Royal signs up The Meadows on Rock Creek, Château la Commaraineand Lamangata Luxury Surf Resort... Horizon Media goes with GALLO, which markets wine, spirits, malt beverages and ready-to-drink products... Integrity Public Relations wins Tradewinds Networks.
Rubenstein Public Relations is renamed agency of record for Pactum, a leader in procurement innovation and agentic AI... SolComms signs on to represent Allison and Stephen Ellsworth, co-founders of poppi, a prebiotic soda brand... Trevelino/Keller signs on to provide a comprehensive communications strategy for CartiNova, an advanced regenerative medicine platform.
MKTG Sports + Entertainment, part of dentsu, lands Agassi Sports Entertainment, a racquet sports-focused entertainment and innovation company co-founded by Andre Agassi... Hayden IR is engaged by Jones Soda Co. to provide investor communications and outreach efforts... JC Communications picks up three Greek resorts: Grand Resort Lagonissi, Elounda Beach Hotel & Villas and Elounda Bay Palace.
