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| Melinda Marchesi |
Prosper Marketplace, a peer-to-peer lending platform, hires Melinda Marchesi, who has held several senior marketing posts at JPMorgan Chase, as CMO. Marchesi most recently served as chief operating officer at Momentum Financial Services Group. At JPMorgan Chase she was CMO for both the auto finance and home lending businesses. Before that, Marchesi was global digital marketing director at Towers Watson. “Melinda’s modern marketing mindset, her proven ability to build brands, and her experience developing winning omni-channel marketing strategies will be invaluable benefits as Prosper continues to scale existing offerings and looks for new opportunities to support investors and borrowers on their financial journey,” said Prosper Marketplace CEO Davd Kimball.
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| Chris Guenza |
Chase Global, a strategic communications and crisis management firm, hires Chris Guenza as a partner, based in Oakland, CA. Guenza joins the firm from Brunswick Group, where he was an account director in the San Francisco office. He previously worked at Keadjian and Dolphin Group, and has advised clients on issues including crisis management, financial communications, community relations, and corporate reputation management. “His energy, experience and expertise will be invaluable as we continue to expand our global presence,” said Chase Global founder and CEO Brad Chase.
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| Dana McPherson |
Howard University names Dana McPherson assistant vice president in the Office of University Communications, effective June 20. McPherson joins Howard from the University of Florida, where she is currently executive director of marketing and brand management for the Office of Strategic Communications and Marketing. “Her extensive experience in marketing and communications, particularly in the higher education sector, will be invaluable as we continue to enhance our brand and share the incredible achievements of our institution with the world,” said Howard vice president & chief communications officer Frank Tramble.
Renault Group brings on Paul Michon as corporate communications director, effective Sept. 1. He joins from Kering, the luxury goods marketer.
SKDK makes Loren Riegelhaupt, Michael Czin and Julie Andreeff Jensen agency partners... Coca-Cola Company promotes Gary McElyea to lead its pan-European Public Policy & Government Affairs agenda, and Sophia Chrysopoulou to serve as head of EU public affairs... Rithum, a commerce solutions provider, appoints Kim Miller as CMO and head of global strategy. 
Mara Motherway, who was
Avoq has recruited advertising pro Jillian Goger as senior VP/group creative director in its New York office.
SBM Partners, a Tallahassee-based government affairs firm, brings on Kevin Cleary as a partner. Cleary most recently served as VP of government relations at Allegiant Strategies Group.... WHOOP, which offers a wearable device providing health guidance across sleep, recovery, strain, fitness and longevity, names Dirk-Jan "DJ" van Hameren as CMO.... Dunn Pellier Media, a PR agency working with clients in the health and wellness sector, promotes Erica Gutierrez from account executive to senior account executive.
