Prosper Marketplace, a peer-to-peer lending platform, hires Melinda Marchesi, who has held several senior marketing posts at JPMorgan Chase, as CMO. Marchesi most recently served as chief operating officer at Momentum Financial Services Group. At JPMorgan Chase she was CMO for both the auto finance and home lending businesses. Before that, Marchesi was global digital marketing director at Towers Watson. “Melinda’s modern marketing mindset, her proven ability to build brands, and her experience developing winning omni-channel marketing strategies will be invaluable benefits as Prosper continues to scale existing offerings and looks for new opportunities to support investors and borrowers on their financial journey,” said Prosper Marketplace CEO Davd Kimball.
Chase Global, a strategic communications and crisis management firm, hires Chris Guenza as a partner, based in Oakland, CA. Guenza joins the firm from Brunswick Group, where he was an account director in the San Francisco office. He previously worked at Keadjian and Dolphin Group, and has advised clients on issues including crisis management, financial communications, community relations, and corporate reputation management. “His energy, experience and expertise will be invaluable as we continue to expand our global presence,” said Chase Global founder and CEO Brad Chase.
Howard University names Dana McPherson assistant vice president in the Office of University Communications, effective June 20. McPherson joins Howard from the University of Florida, where she is currently executive director of marketing and brand management for the Office of Strategic Communications and Marketing. “Her extensive experience in marketing and communications, particularly in the higher education sector, will be invaluable as we continue to enhance our brand and share the incredible achievements of our institution with the world,” said Howard vice president & chief communications officer Frank Tramble.
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