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Alloy signs on as agency of record for enterprise learning solution Litmos. The agency has been engaged to design a comprehensive thought leadership and corporate communications program focused on making the Litmos platform the preferred choice for prospective clients and all departments of current customers. Founded in 2007 and acquired by Francisco Partners in 2022, Litmos' solutions are used by more than 20 million people in 150 countries, across 35 languages. “We have confidence in their ability to tell our story and drive demand among our key vertical markets," said Litmos CMO Sharon Lubrano.
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LDPR is named the agency of record for Octant Hotels, a collection of eight luxury boutique hotels across Portugal. The agency’s scope of work for the client will include all PR programming, encompassing print and digital media relations, influencer and brand partnerships, and media visit programs. Octant is part of Discovery Hotel Management, created by Explorer Investments, one of Portugal’s largest private equity companies. It operates properties in Castelo de Paiva, Lousã, Alentejo, the Algarve and the Azores.
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Communicad is engaged as agency of record for Teijin Automotive Technologies, a manufacturer of advanced automotive components, systems and software. The agency will be responsible for providing a full range of marketing and communications services, including strategy, creative development, media planning and buying and digital marketing. It will also provide strategic counsel and support to help the company reach its business objectives. "They have a proven track record of delivering excellent results for their clients and we are confident that they will help us to continue to grow our business," said Teijin Automotive Technologiues director of corporate communications Kim Zitny.
FleishmanHillard is named strategic communications consultancy for the Bay Area Host Committee... Kite Hill is named PR partner for the Artist and the Machine summit, which till take place Nov. 19 in Los Angeles... Alliance Connection, a Detroit-based agency that specializes in all-inclusive resorts, travel and hospitality, wins Elite Island Resorts with properties in Antigua, Barbados and Panama.
Merlot Marketing is named agency of record for Nichiha USA, a manufacturer of building material solutions... Sally Beauty, the consumer retail division of parent company Sally Beauty Holdings, appoints Creative Media Marketing as its public relations agency of record... Doner comes on board as agency of record for Rush Street Gaming, which operates Rivers Casino locations in Pittsburgh; Philadelphia; Des Plaines, IL; Portsmouth, VA; and Schenectady, NY.
JPR Group picks up Kimmel Architecture (formerly Kimmel-Bogrette Architecture + Site) to establish a presence in the senior living marketplace... RG2 Communications, adds Pollini at Ladbroke Hall, an Italian restaurant that is part of the 43,000 sq.-ft. Edwardian landmark, which presents live music, contemporary art, dance and gastronomy... M&C Communications assumes PR duties for Hope for Stomach Cancer nonprofit group.
Konnect Agency connects with Crescent Hotels & Resorts... FleishmanHillard specialty agency Methods+Mastery’s "Team BDG” comes on board as agency of record for Blue Diamond Growers... The Lacek Group, a loyalty, CRM and brand marketing agency that is part of Ogilvy One, picks up FNBO financial services outfit.
Rubenstein Public Relations works to burnish the legacy of Manhattan’s Riverside Memorial Chapel as a 
