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TMW Unlimited is named integrated marketing AOR for Pride in London, an annual LGBTQIA+ pride festival and pride parade which will be held this year on July 1. The contract of at least two years follows a competitive pitch. Working alongside the Pride in London marketing team, TMW Unlimited will be responsible for the annual campaigns that coincide with each year’s parade, as well as providing strategic and creative support throughout the year. It will also collaborate with the organization’s production partners Getty Images and My Genderation to raise awareness of the campaigns across channels, including outdoor advertising, digital, social, influencer, radio and press. “Their creative capabilities, combined with their expertise in human understanding, makes them the perfect partner to support us on the next phase of Pride in London,” said Pride in London group strategy director Asad Shaykh.
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Bob Gold & Associates signs on as PR agency of record for ShowSeeker, a cloud-based ad management platform. The agency will work to drive awareness and adoption of ShowSeeker while bolstering the company’s advertising sales, planning and workflow management solutions. ShowSeeker focuses on better monetizing ad inventory by introducing new efficiencies, automation, advanced targeting and more, with the goal of driving better ROI for buyers and sellers. The platform is used by companies including Cox, Spectrum, Viamedia, a4 Advertising, OnMedia, Sparklight Advertising and PRIMEDIA Network. “Bob Gold and his highly experienced team of senior counselors are recognized throughout the cable and advertising industries for keeping their clients in the spotlight with creative and engaging campaigns,” said ShowSeeker founder and CEO Dave Hardy.
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Powerhouse+Co. is retained by RobotLAB, a robotics integrator that works with companies in such industries as restaurant, hospitality, education, janitorial, assisted-living and delivery. The agency will support RobotLAB with comprehensive media relations and thought leadership campaigns to drive corporate awareness, highlight sector differentiators, educate key business audiences and reinforce the company’s standing. “As we enter a period of significant corporate momentum, we are excited for our new partnership with a recognized marketing-communications firm whose own expertise runs deep, especially as a provider of real-world media solutions to growing companies like RobotLAB,” said RobotLAB founder and CEO RobotLAB.
Violet PR picks up the Birmingham Business Alliance, the Alabama metro's lead economic development organization and chamber of commerce... Glodow Nead Communications comes on board as US agency of record for Wines of Georgia... Moroch gets AOL status for record for Leslie’s, Inc., a direct-to-consumer brand that markets pool and spa care products. 
Velocitas, a Miami-based agency, picks up US AOR duties for Flam, a deep-tech startup pioneering AI-native content... Broadhead drives PR for Stoughton Trailers, No. 5 manufacturer of semi-truck trailers in North America... Laura Davidson Public Relations, wins PR work from Anthology of Athens, an 18-room boutique hotel in Greece.
Praytell is selected as U.S. PR agency of record for Burger King. Mojo Supermarket takes on social AOR duties... P-22 Agency signs on with Explora, a family-owned, certified B Corporation offering immersive journeys in South America... GV Public Relations is representing The Whitney Hotel in Boston; The Rittenhouse Hotel in Philadelphia; and Juniper Preserve, Golf & Wellness Resort in Bend, OR. 
Scout Lab is named communications agency for TrustedHousesitters, a home and pet-sitting community... Magrino lands BSH, the home appliances arm of Germany’s Bosch Group, as PR AOR for “Region North America”... Refuel Agency wins FY2025-26 and beyond for Veterans Florida, which connects transitioning servicemembers, veterans and spouses with career opportunities and entrepreneurship resources.
Decker/Royal signs up The Meadows on Rock Creek, Château la Commaraineand Lamangata Luxury Surf Resort... Horizon Media goes with GALLO, which markets wine, spirits, malt beverages and ready-to-drink products... Integrity Public Relations wins Tradewinds Networks.
