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The Door signs on as agency of record for CityPickle, which bills itself as New York City’s first pickleball club. The agency has partnered with CityPickle since summer 2022, working on the launch of pickleball courts at Hudson Yards, the TWA Hotel at JFK Airport and Central Park's Wollman Rink. As AOR, The Door team will execute the media strategy for the company's permanent indoor court facility in Long Island City, in addition to other partnerships across the city. "From our initial activation at Hudson Yards to our now 14 court takeover at Wollman Rink, The Door has exceeded all expectations both with the overwhelming amount of coverage and creative approach," said CityPickle co-founders Mary Cannon and Erica Desai.
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Hemsworth Communications adds LOVU, a romance travel booking app, to its travel and tourism client roster. Hemsworth will be responsible for supporting LOVU’s PR launch efforts, including crafting and executing national media relations campaigns designed to establish the brand’s presence as an innovative product. LOVU (pronounced “love you”), is a go-to resource for consumers planning celebratory romantic trips, offering exclusive deals, customized itineraries and expert travel advice from a network of dedicated travel advisors.
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Nickerson, which works with clients in the real estate, architecture, sustainability and proptech sectors, is named agency of record for JM Electrical, a greater Boston provider of specialized electrical construction work, including the installation of EV chargers throughout New England. The company has worked on some of the most environmentally friendly buildings in the region. “Nickerson’s results-driven client philosophy pairs perfectly with JM Electricals’ collaborative work style,” says JM Electrical principal & CEO Matthew Guarracino.
Redpoint is named US-based PR agency of record for Kintetsu Railway, the largest private railway system in Japan...Ogilvy Health is named PR and marketing agency of record for Azurity Pharmaceuticals... Zapwater Communications signs on .HERE Maldives, a resort operated by Seaside Collection... Cherish PR's London-based team has been engaged by the Lagos International Theatre Festival for a UK PR brief to raise awareness of this year’s Festival.
FleishmanHillard is named strategic communications consultancy for the Bay Area Host Committee... Kite Hill is named PR partner for the Artist and the Machine summit, which till take place Nov. 19 in Los Angeles... Alliance Connection, a Detroit-based agency that specializes in all-inclusive resorts, travel and hospitality, wins Elite Island Resorts with properties in Antigua, Barbados and Panama.
Merlot Marketing is named agency of record for Nichiha USA, a manufacturer of building material solutions... Sally Beauty, the consumer retail division of parent company Sally Beauty Holdings, appoints Creative Media Marketing as its public relations agency of record... Doner comes on board as agency of record for Rush Street Gaming, which operates Rivers Casino locations in Pittsburgh; Philadelphia; Des Plaines, IL; Portsmouth, VA; and Schenectady, NY.
JPR Group picks up Kimmel Architecture (formerly Kimmel-Bogrette Architecture + Site) to establish a presence in the senior living marketplace... RG2 Communications, adds Pollini at Ladbroke Hall, an Italian restaurant that is part of the 43,000 sq.-ft. Edwardian landmark, which presents live music, contemporary art, dance and gastronomy... M&C Communications assumes PR duties for Hope for Stomach Cancer nonprofit group.
Konnect Agency connects with Crescent Hotels & Resorts... FleishmanHillard specialty agency Methods+Mastery’s "Team BDG” comes on board as agency of record for Blue Diamond Growers... The Lacek Group, a loyalty, CRM and brand marketing agency that is part of Ogilvy One, picks up FNBO financial services outfit.
