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The Door signs on as agency of record for CityPickle, which bills itself as New York City’s first pickleball club. The agency has partnered with CityPickle since summer 2022, working on the launch of pickleball courts at Hudson Yards, the TWA Hotel at JFK Airport and Central Park's Wollman Rink. As AOR, The Door team will execute the media strategy for the company's permanent indoor court facility in Long Island City, in addition to other partnerships across the city. "From our initial activation at Hudson Yards to our now 14 court takeover at Wollman Rink, The Door has exceeded all expectations both with the overwhelming amount of coverage and creative approach," said CityPickle co-founders Mary Cannon and Erica Desai.
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Hemsworth Communications adds LOVU, a romance travel booking app, to its travel and tourism client roster. Hemsworth will be responsible for supporting LOVU’s PR launch efforts, including crafting and executing national media relations campaigns designed to establish the brand’s presence as an innovative product. LOVU (pronounced “love you”), is a go-to resource for consumers planning celebratory romantic trips, offering exclusive deals, customized itineraries and expert travel advice from a network of dedicated travel advisors.
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Nickerson, which works with clients in the real estate, architecture, sustainability and proptech sectors, is named agency of record for JM Electrical, a greater Boston provider of specialized electrical construction work, including the installation of EV chargers throughout New England. The company has worked on some of the most environmentally friendly buildings in the region. “Nickerson’s results-driven client philosophy pairs perfectly with JM Electricals’ collaborative work style,” says JM Electrical principal & CEO Matthew Guarracino.
Nickerson picks up Smartify Media, a digital out-of-home advertising network specializing in digital windows and retail media displays.... Meyocks signs on to work with LoCo Lab, a company that provides tech solutions focused on enhancing efficiency, regulatory compliance and accountability across supply chains... MZ Group is engaged to lead a strategic investor relations and financial communications program for ESS Tech, Inc., a manufacturer of long-duration iron flow energy storage systems for commercial and utility-scale applications.
Fire on the Hill, which has offices in London and New York, lands renewable energy developer JERA Nex... TEAM LEWIS takes on AOR duties for PetScreening, which provides pet policy management software... Echo-Factory, a Pasadena, CA-based marketing agency specializing in healthcare and life sciences, is selected as AOR for Catalina Island Health, Santa Catalina Island's only medical facility.
Emblem Public Relations comes on board as agency of record for LAIE Vermouth, a craft sipping vermouth... AMP3 Public Relations picks up AOR duties for Dr. Scholl’s Shoes... KNB Communications, a healthcare marketing and PR agency, is engaged to elevate awareness around the launch of Novare.
ELMNTL, a Denver travel PR firm, brands, assumes global PR duties for Brunei’s Tourism Development Department... Laura Davidson Public Relations is picked by Sonas Collection, a portfolio of family-owned boutique hotels and luxury retreats located along Scotland’s West Coast... Stretch PR, adds Hairdo Spirit Wear, a line of temporary hair accessories, to its roster.
Matter is selected by Clear Channel Outdoor as its agency of record for strategic communications... Marino picks up Hillpointe, a developer / owner / operator of attainable multifamily housing across the Sun Belt region... Idea Ranch of Tulsa lands Nutrena, animal nutrition brand that is part of Cargill Animal Nutrition & Health. 
