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The Blake Agency picks up Afri-Centric, a boutique travel company offering sustainable luxury travel experiences in Africa. The campaign will encourage travelers to engage with Africa’s history, people, culture, food, and environment, It will focus on cross-promoting several niche tourism markets, including ancestry travel, luxury travel and sustainable tourism, working to position Afri-Centric as a leader in curated and affordable luxury vacations in South Africa. “We are laser-focused on shaping how travelers, specifically those from the African diaspora, think about Africa as a luxury destination,” says Itumeleng Pooe, owner and managing director of Afri-Centric.
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Marino lands North American PR duties for event producer RX Global’s newly launched MIPIM NY event, which will be held Nov. 29-30 at the Javits Center in New York. Organized in partnership with the PropTech venture capital firm, MetaProp, MIPIM NY is the flagship two-day event of NYC Real Estate Tech Week. The conference, which will address the latest trends, challenges, and opportunities in the real estate market, is part of a broader family of events, including MIPIM Asia, which takes place each December in Hong Kong, and the flagship MIPIM, which takes place each mid-March in Cannes. As part of the engagement, Marino will also lead the US delegation attending the Cannes conference in 2024.
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SIMBOL Communications, which works with companies in the outdoor, cycling and fitness industries, is named PR agency of record for ENVO Drive Systems, which designs traditional e-bikes as well as purpose-built e-vehicles for snow, water and 4-wheeling. SIMBOL will handle all media/public relations efforts for ENVO in North America, as well as assisting with other marketing strategies and initiatives. “Presently, the widespread recognition is primarily associated with e-bikes and e-scooters,” said ENVO founder and CEO Ali Kazemkhani. “We are actively engaged in developing a wider range of e-mobility products.”
FleishmanHillard is named strategic communications consultancy for the Bay Area Host Committee... Kite Hill is named PR partner for the Artist and the Machine summit, which till take place Nov. 19 in Los Angeles... Alliance Connection, a Detroit-based agency that specializes in all-inclusive resorts, travel and hospitality, wins Elite Island Resorts with properties in Antigua, Barbados and Panama.
Merlot Marketing is named agency of record for Nichiha USA, a manufacturer of building material solutions... Sally Beauty, the consumer retail division of parent company Sally Beauty Holdings, appoints Creative Media Marketing as its public relations agency of record... Doner comes on board as agency of record for Rush Street Gaming, which operates Rivers Casino locations in Pittsburgh; Philadelphia; Des Plaines, IL; Portsmouth, VA; and Schenectady, NY.
JPR Group picks up Kimmel Architecture (formerly Kimmel-Bogrette Architecture + Site) to establish a presence in the senior living marketplace... RG2 Communications, adds Pollini at Ladbroke Hall, an Italian restaurant that is part of the 43,000 sq.-ft. Edwardian landmark, which presents live music, contemporary art, dance and gastronomy... M&C Communications assumes PR duties for Hope for Stomach Cancer nonprofit group.
Konnect Agency connects with Crescent Hotels & Resorts... FleishmanHillard specialty agency Methods+Mastery’s "Team BDG” comes on board as agency of record for Blue Diamond Growers... The Lacek Group, a loyalty, CRM and brand marketing agency that is part of Ogilvy One, picks up FNBO financial services outfit.
Rubenstein Public Relations works to burnish the legacy of Manhattan’s Riverside Memorial Chapel as a 
