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The Blake Agency picks up Afri-Centric, a boutique travel company offering sustainable luxury travel experiences in Africa. The campaign will encourage travelers to engage with Africa’s history, people, culture, food, and environment, It will focus on cross-promoting several niche tourism markets, including ancestry travel, luxury travel and sustainable tourism, working to position Afri-Centric as a leader in curated and affordable luxury vacations in South Africa. “We are laser-focused on shaping how travelers, specifically those from the African diaspora, think about Africa as a luxury destination,” says Itumeleng Pooe, owner and managing director of Afri-Centric.
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Marino lands North American PR duties for event producer RX Global’s newly launched MIPIM NY event, which will be held Nov. 29-30 at the Javits Center in New York. Organized in partnership with the PropTech venture capital firm, MetaProp, MIPIM NY is the flagship two-day event of NYC Real Estate Tech Week. The conference, which will address the latest trends, challenges, and opportunities in the real estate market, is part of a broader family of events, including MIPIM Asia, which takes place each December in Hong Kong, and the flagship MIPIM, which takes place each mid-March in Cannes. As part of the engagement, Marino will also lead the US delegation attending the Cannes conference in 2024.
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SIMBOL Communications, which works with companies in the outdoor, cycling and fitness industries, is named PR agency of record for ENVO Drive Systems, which designs traditional e-bikes as well as purpose-built e-vehicles for snow, water and 4-wheeling. SIMBOL will handle all media/public relations efforts for ENVO in North America, as well as assisting with other marketing strategies and initiatives. “Presently, the widespread recognition is primarily associated with e-bikes and e-scooters,” said ENVO founder and CEO Ali Kazemkhani. “We are actively engaged in developing a wider range of e-mobility products.”
Thunderly, a Dallas-based franchise marketing agency, picks up Bojangles, a Southern restaurant brand known for its bold flavors and loyal following... Warschawski adds AOL duties for Gas Monkey Garage, an automotive brand offering custom vehicle builds, classic car restorations and high-performance muscle cars... JAM Collective wins Roark, a company that produces travel and lifestyle gear.
Babbit Bodner picks up Walk-On's Sports Bistreaux, a restaurant and sports bar with more than 70 locations across the country... Publicity for Good lands America’s Christian Credit Union, a faith-based financial institution serving more than 150,000 members nationwide... LDPR, a travel and lifestyle PR firm, is AOR for The Royal Sonesta Boston.
Krupp is named AOR for charity: water, a nonprofit organization bringing clean and safe drinking water to people around the world... IMAGINE PR lands North American PR duties for Phulay Bay, a Ritz-Carlton Reserve in Krabi, Thailand... The Consultancy PR picks upSimon Pearce, a line of handblown glass, handmade pottery, lighting and home décor... Pale Morning Media, which works with outdoor and active lifestyle brands, adds DKOTA Grizzly, a St. Louis-based company that makes casual lifestyle apparel.
IMAGINE PR picks up North American PR duties for Mount Med Resort, a medical spa in Austria’s Tyrolean Alps... Yodel Mobile, an app growth consultancy and marketing agency that is part of NP Digital, lands Royal Horticultural Society, the UK’s leading gardening charity... Darby Communications, which represents outdoor, hunting, fishing and endurance brands, is named PR agency of record for LOWA Boots, a producer of premium outdoor boots and shoes. 
SourceCode Communications picks up Breezy, an AI-powered workspace built for residential real estate professionals... CIIC PR is named U.S. and Canadian press office for the Hotel Cala di Volpe and Cervo Hotel, properties in northeastern Sardinia, Italy... Wilful, a London shop, lands climate action platform Ecologi.
