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| Monika Schaller |
SAP brings on Monika Schaller as chief communications officer. Schaller joins the company from Deutsche Post DHL Group, where she led corporate communications, sustainability & brand. She previously led corporate communications at companies including Goldman Sachs, Citigroup and Deutsche Bank. She started her career as a reporter for Bloomberg News. “She is a seasoned communications leader with deep experience in global communications, political strategy and crisis communications management,” said SAP chief marketing and solutions officer Julia White.
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| Adam Berlew |
Equinix, a digital infrastructure company, appoints Adam Berlew as CMO. Berlew was previously VP of global marketing at the company from 2012 to 2015. He rejoins the company from software development company Atlassian, where he served as head of global digital, enterprise, economy and platform marketing. Before that, Berlew was executive director of cloud AI strategy, operations and global enterprise demand marketing at Google. In his new post, he will be responsible for driving customer acquisition and revenue growth through marketing strategies that align with Equinix’s vision. “As a passionate leader with a proven track record and a deep understanding of technology, cloud and market dynamics, Adam is sure to steer our brand and world-class marketing organization to new heights as digital transformation remains an unprecedent force for economic growth,” said Equinix executive chairman and interim chief revenue officer Peter Van Camp.
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| Jennifer Tate |
CKE Restaurants, which operates the Carl’s Jr. and Hardee’s restaurant chains, signs on Jennifer Tate to the CMO spot. Tate was most recently senior VP and CMO at Cracker Barrel, where she led the evolution of its menu as well as partnering with leadership to revamp the chain in the areas of innovation, digital guest experience and data-driven marketing. She previously served as executive VP and head of marketing for Olive Garden. CKE has also hired Yum! Brands VP of planning and analysis and treasury Mike Lenihan as CFO. “I look forward to working alongside them to unlock transformation and growth at CKE,” said CEO Max Wetzel.




Steve Rice, who served as director of political mobilization for Boeing, joins DC-based bipartisan public affairs and strategic communications firm The Herald Group as SVP, overseeing its grasstops and 50-state field operations.
Qorvis has named Victor Shiblie senior advisor to boost its international network and global business opportunities.
Pierre DuBois has taken the VP-public affairs post at AIB Data Centers, developer of the digital infrastructure for AI hosting and high-performance computing workloads.
Allison Worldwide names Victoria Brophy EVP, head of corporate and technology in Europe. Brophy comes to the firm from Golin Ketchum London, where as EVP she built and led the London Corporate Affairs practice...
Signal Group, a DC-based public affairs firm, hires Josie Feron as director. Feron was most recently communications director for the Office of Congresswoman Deborah Ross (D-NC)... Moburst, a mobile-first digital agency driven by a proprietary AI program, appoints Etgar Shpivak as VP of marketing... Howard University hires Jasmine Gurley as senior director of public relations in the Office of University Communications.



