ICR Inc. handles FAT Brands as the Los Angeles-based fast-casual, quick-serve restaurant owner/franchisor acquires Smokey Bones Bar & Fire Grill chain from Sun Capital Partners.
The $30M acquisition puts FAT (Fresh. Authentic. Tasty.) into the barbecue business. Smokey has 61 outlets in 16 states.
“Having a strong player in the barbecue space provides another arrow in our quiver for the polished dining segment and opens the door for additional growth strategies for our sister brands,” said Andy Wiederhorn, chairman/founder of FAT.
His company owns 17 brands including Johnny Rockets, Ponderosa and Bonanza Steakhouses, Pretzelmaker, Fatburger, Round Table Pizza and Hot Dog on a Stick.
ICR’s Michelle Michalski has IR duties for Fat Brands.