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| Ethan Braden |
Texas A&M University names Ethan Braden as VP and chief marketing and communications officer. Braden comes to Texas A&M from Purdue University, where he most recently served as EVP, as well as chief marketing and communications officer for both Purdue and its online university for working adults, Purdue Global. Before that, he was at Eli Lilly for over a decade in a range of leadership positions. In an email sent to students, faculty and staff, Texas A&M interim president Mark Welsh said that “Ethan will leverage his skills and extensive experience to amplify the university’s national prominence.”
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| Alyssa Foriska |
TravelBoom, a data-driven digital marketing agency for hotels, resorts, and vacation rental companies, promotes Alyssa Foriska to director of marketing. Foriska has been with the agency since 2014 (when it was known as Fuel Travel). She was previously promoted to senior management, playing an integral role in client relations, daily management of marketing strategies, website development and analytics. She will now head TravelBoom’s marketing services department. “She understands the needs and objectives of each of our clients, and I know this will serve her well as she moves into the marketing department,” said Travel Boom COO Pete DiMaio.
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| Victor Kimble |
Preston Spire, a Minneapolis-based agency, hires Victor Kimble as its first CMO. Kimble was most recently SVP, business & brand leadership at Periscope, where he led business and brand strategy for clients including Essentia, Intuit Quickbooks, Minnesota Lottery, Phillips Distilling, Toro and UnitedHealthcare. He has also held senior positions at Ogilvy & Mather, Deutsch and Fallon. At Preston Spires, Kimble will be responsible for amplifying the agency’s Good Wins brand to drive agency growth. “Victor is at a caliber that will take our agency to the next level,” says Jennifer Spire, Partner and CEO of Preston Spire. “He has an impressive agency pedigree with extensive experience in both brand and business growth strategies.”
Brittany Sullivan, who held the senior VP-executive director of marketing post at Golin, has moved to Burson.
Codeword brings on Melody Brue and Jess Graham as part of a push to bolster its capabilities in market intelligence and commercial strategy... Havas Edge, which specializes in data-driven media, creative and customer acquisition strategies, for health, tech, consumer, retail and financial brands, promotes Pam Caputo to EVP, health media... Rezolve Ai, the London-based developer of Brain Suite, an enterprise AI platform purpose-built for agentic commerce, appoints Michele Fisher as CMO.
Jamie Dowd, who was most recently president of the health practice in the Americas at Weber Shandwick, comes on board at Allison Worldwide as global president, health + wellness, effective June 22.
Burson is bringing on Hanover managing director, Middle East Jonty Summers as head of corporate affairs in Dubai at the end of June... Ridgepost Capital, which had over $45 billion in assets under management as of March 31, names Brian McKenna VP, investor relations, effective June 15... The Center for AI Safety appoints Rochelle Nadhiri as head of public engagement. 
Kieran Mahoney, who founded Mercury Public Affairs more than 27 years ago, has stepped down as CEO and assumed the executive chairman post.
