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| Bill Bertles |
The Herald Group, public affairs firm, adds Bill Bertles as a partner on its executive team. Bertles was previously at DDC for 25 years, most recently serving as SVP and partner. He has over three decades of experience across a broad range of industries, from energy and health care to financial services and technology. At The Herald Group, Bertles will lead the firm’s business development efforts. “His extensive experience, growth-oriented approach, and proven leadership will make Bill an invaluable asset as THG continues to add to its team of experts.,” said The Herald Group managing partner Matt Well.
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| Eileen Sheil |
Weill Cornell Medicine names Eileen Sheil assistant vice provost for communications and public affairs, effective Feb. 1. Sheil joins Weill Cornell from biotech research company Cue Heath, where she has served as chief communications officer. She was previously VP, global external communications at Medtronic and executive director, corporate communications at Cleveland Clinic. In her new role, Sheil will jointly lead the office of external affairs and oversee its more than 40-member division of communications and public affairs, which includes such functions as editorial, multimedia, media relations, social media, marketing and brand, and government and community affairs. “Eileen is an esteemed leader in strategic communications whose deep reservoir of experience in academic medicine and health care more broadly makes her perfectly suited to helm our communications and public affairs operations,” said Dr. Robert Harrington, the Stephen and Suzanne Weiss Dean of Weill Cornell Medicine and provost for medical affairs of Cornell University.
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| Maureen Vogel |
Drumfire Public Affairs, which offers services encompassing direct advocacy, ally mobilization, grassroots, strategy. messaging, training, media and digital brings on Maureen Vogel as creative director/web developer. Vogel has worked with brands, nonprofits and innovative startups, including HUNGRY, the National Guard Youth Foundation and Washington Nationals. At Drumfire, she will be responsible for creating, developing and designing a wide range of content, material and services for mobile, social, and web-based applications and platforms.”
Lionsgate, which brings together diversified motion picture and television production and distribution businesses, promotes Laurel Pecchia to SVP, corporate communications... Anonymous Content, a New York-based film production and management company, recruits former Showtime/MTV executive vice president Liza Burnett Fefferman as chief communications and marketing officer, a newly created position... Legacy Motor Club brings on Ryan Grab as VP, marketing and communications.
Stagwell has named Lena Petersen, a veteran of MediaLink, Starcom MediaVest and Leo Burnett, chief brand and communications officer.
Carrie Healey has joined the National Association of Broadcasters as VP communications. Most recently, she was program lead at Purple Strategies.
HAVAS Red names Adeena Fried EVP health & wellness, based in New York... Genius Sports Limited, a provider of real-time sports data, names Tony Marlow as CMO... Deerfield Group, which works with clients in the healthcare and life sciences sectors, promotes Bill Veltre to chief media officer... The Public Affairs Council brings on Monica Day as senior manager in its political affairs practice, Deanna Wisniewski as senior manager of communications and Sam Kasner as manager of events. 
Imre names Paulina De la Riva chief strategy officer. De la Riva joins the agency from Ogilvy Health, where she most recently served as EVP, strategy for North America... FNK IR, a strategic investor relations firm focused on smaller cap companies, brings on Greg McKinley as director, investor relations... Bear Icebox Communications, a Chicago-based firm, promotes Sean Wille to VP, strategy + operations... Abode Worldwide, a specialist firmthat works across hotels, short-term rentals and the wider serviced living sectors, appoints Kerry Wilson as chief operating officer.
