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Cogent Strategies has signed on to support the European Union’s social media push to promote its policies and messages to the American public.
The effort began April 8 and runs through Dec. 20.
The EU plans five individual campaigns based on its “evergreen” messages to US audiences.
Target audiences are social media amplifiers, journalists/media, think tanks, opinion leaders, academia, partner organizations, civil society, and business leaders and associations.
Cogent will provide technical support, which the EU considers vital due to the impending US elections and the resulting increase in disinformation and the escalating challenges of social media algorithms.
Kimberley Fritts, former CEO of Podesta Group, heads Cogent. Her firm represents the EU as a subcontractor to IBF Connect in Brussels.
Corcoran Partners has agreed to perform a “turnkey political communication, public relations, and strategic advisory campaign” on behalf of Abdullah Al-Lafi, Deputy President of the Libyan Presidential Council.
BGR Government Affairs is providing lobbying and PR services in the US for the Korea Nuclear Association for International Cooperation.
Florida’s Sniper Advertising Services has an oral agreement to provide digital and social media services for Israel.
BGR Group has signed a $3M one-year contract to provide government affairs and PR services to support Tanzania.
Armenia’s US embassy has hired Tricuro LLC for strategic communications, PR, media relations and assorted advisory services.
