 |
CIIC PR signs on to position Wyndham Grand Barbados Sam Lords Castle All Inclusive Resort as a premier destination for luxury hospitality and unique experiences in Barbados. With a focus on amplifying awareness of all that the property has to offer, CIIC’s efforts will target the U.S. and local markets through comprehensive media relations strategies. Wyndham’s debut in Barbados, the beachfront property features all new construction and is located next to the historic Sam Lord’s Castle, overlooking the Caribbean Sea. “As all-inclusive hotels continue to be a strong trend amongst travelers, we want to highlight the unique experiences and unparalleled service that set this amazing property apart,” said CIIC PR VP & partner Amy Sedeño.
 |
Praytell is named the US PR & influencer agency of record for the Singapore Tourism Board. The relationship kicked off this month. Praytell previously worked with STB Americas to provide digital and influencer services. Under STB’s direction, Praytell will manage US media relations, influencer relations and activations/events in service of STB’s Passion Made Possible brand and Made In Singapore campaign, which spotlights quintessentially Singapore experiences. The Singapore Tourism Board is the tourism arm under the Singapore government, with the mission of championing tourism and building the sector into a key economic driver for Singapore. “Praytell will play an important role in maintaining momentum for travel demand for Singapore from U.S. travelers, including strategies and initiatives to leverage key media, opinion leaders and influencers,” said STB Americas SVP Rachel Loh.
 |
Magrino is enlisted by Western accessories and apparel brand Stetson to optimize the brand’s overall PR strategy and positioning, as well as framing a celebrity and influencer blueprint for impactful partnerships and viral opportunities. Founded in 1865 by John B. Stetson, the company has been credited with being the inventor of the cowboy hat. Current offerings include such categories as men’s and women’s clothing, fragrances, boots, belts, small leather goods, and various styles of hats. Magrino works with luxury brands in travel, real estate, food, wine & spirits, fashion, beauty, health & wellness, home furnishings & design, and consumer goods.
Violet PR picks up the Birmingham Business Alliance, the Alabama metro's lead economic development organization and chamber of commerce... Glodow Nead Communications comes on board as US agency of record for Wines of Georgia... Moroch gets AOL status for record for Leslie’s, Inc., a direct-to-consumer brand that markets pool and spa care products. 
Velocitas, a Miami-based agency, picks up US AOR duties for Flam, a deep-tech startup pioneering AI-native content... Broadhead drives PR for Stoughton Trailers, No. 5 manufacturer of semi-truck trailers in North America... Laura Davidson Public Relations, wins PR work from Anthology of Athens, an 18-room boutique hotel in Greece.
Praytell is selected as U.S. PR agency of record for Burger King. Mojo Supermarket takes on social AOR duties... P-22 Agency signs on with Explora, a family-owned, certified B Corporation offering immersive journeys in South America... GV Public Relations is representing The Whitney Hotel in Boston; The Rittenhouse Hotel in Philadelphia; and Juniper Preserve, Golf & Wellness Resort in Bend, OR. 
Scout Lab is named communications agency for TrustedHousesitters, a home and pet-sitting community... Magrino lands BSH, the home appliances arm of Germany’s Bosch Group, as PR AOR for “Region North America”... Refuel Agency wins FY2025-26 and beyond for Veterans Florida, which connects transitioning servicemembers, veterans and spouses with career opportunities and entrepreneurship resources.
Decker/Royal signs up The Meadows on Rock Creek, Château la Commaraineand Lamangata Luxury Surf Resort... Horizon Media goes with GALLO, which markets wine, spirits, malt beverages and ready-to-drink products... Integrity Public Relations wins Tradewinds Networks.
