The Israel Ministry of Tourism has signed a one-year agreement with MMGY Global to handle its PR efforts in the US.
Development Counsellors International inked a one-year $22,500 monthly retainer pact to represent the Ministry on March 26, 2023.
That contract was not renewed.
MMGY, which came in second place to DCI in last year’s tender competition, has taken over the Isreal PR duties for $20K a month, as of May 1.
The Ministry “reserves the right whenever and under whichever circumstances it sees fit, to perform PR activities by itself, or to purchase PR Services directly from another agent, at its sole and exclusive discretion,” according to the agreement.
It may extend MMGY’s contract for four additional one-year periods.
MMGY has Lauren Kaufman (MD-PR, North America); Julie Freeman (EVP, PR, Americas), and Lea Komitzky (senior account director, PR) working the Israeli account.
The firm reports to Eyal Carlin, the Ministry's North America tourism commissioner.
BGR Government Affairs has signed a $600K one-year pact to provide strategic guidance and government affairs counsel to conflict-ridden Somalia.
DGA Group is providing counsel to South Korea’s Washington embassy regarding the incoming Trump administration and the lame duck Congress.
South Korea’s Washington embassy has hired Mercury Public Affairs for advice about tailoring its economic policy to appeal to the incoming Trump White House.
Teneo Strategy revamped its $4.7M seven-month contract in support of the COP29 conference in Baku, Azerbaijan to reflect the addition of staffers and services to handle the business.
Ogilvy Group has inked a $300K pact to provide media and communications services to Abu Dhabi’s Department of Culture and Tourism.
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