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InnoVision Marketing Group, a San Diego-based agency, is selected as agency of record for the ALS Association, a national nonprofit organization that provides support to those diagnosed with amyotrophic lateral sclerosis, also known as Lou Gehrig's disease, along with global research, nationwide advocacy and local care. InnoVision Marketing Group will be supporting the organization's marketing needs for public relations, video production and social media to generate awareness of the cause and highlight the need for community support. InnoVision Marketing Group has collaborated with the ALS Association over the last few years. “InnoVision Marketing Group has shown its unwavering support for the ALS community here in San Diego," says Steve Becvar, VP for sports & entertainment and former executive director for the ALS Association Greater San Diego Chapter. "Their commitment and dedication to supporting those in greatest need aligns perfectly with the mission of the ALS Association."
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Gale Branding, an NYC-based creative and PR firm, is selected to lead celebrity and influencer relations for luxury men's and women's fashion brand Robert Graham. The agency will leverage its longstanding relationships with key industry leaders in various sectors to help position Robert Graham as a sought-after brand for stylists and their clients. The client operates 28 retail locations and an e-commerce website and wholesales its range of merchandise to department and specialty stores throughout the US. Gale Branding founder Mindy Gale's client experience includes brands such as Avirex, Rya Collection, K•Swiss, Jessica Simpson, Dollhouse, Hanky Panky, Laundry, Oleg Cassini, Schott, Kipling, Bass and Yellow Box footwear.
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Publicis Pro, an integrated B2B marketing agency that is part of Publicis Groupe, is retained as North America PR agency for WilsonHCG, a global talent solutions provider. Publicis Pro will work with WilsonHCG to build awareness and engagement among its key audience of HR and talent acquisition professionals and business leaders. The agency will focus on driving WilsonHCG brand awareness and engagement through creative campaigning, journalist and influencer engagement as well as digital marketing support. “We are excited to be working with Publicis Pro to leverage its extensive experience in creative and holistic B2B communications,” said WilsonHCG CMO Marisa Kacary.
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The MicDrop Agency has been named official PR agency of record for Insurtech Insights USA, a conference taking place June 5-6 at the Javits Convention Centre in New York City. MicDrop will deliver comprehensive communications support to boost the event’s visibility locally and globally. The event will gather over 5,000 industry leaders from the USA, Canada, Europe and Asia. The MicDrop Agency will deliver comprehensive communications support to boost the event’s visibility locally and globally. “Their extensive insurtech experience, creative approach, and strong media relations skills will help us deliver an engaging event,” said Insurtech Insights USA president Megan Kuczynski.
Thunderly, a Dallas-based franchise marketing agency, picks up Bojangles, a Southern restaurant brand known for its bold flavors and loyal following... Warschawski adds AOL duties for Gas Monkey Garage, an automotive brand offering custom vehicle builds, classic car restorations and high-performance muscle cars... JAM Collective wins Roark, a company that produces travel and lifestyle gear.
Babbit Bodner picks up Walk-On's Sports Bistreaux, a restaurant and sports bar with more than 70 locations across the country... Publicity for Good lands America’s Christian Credit Union, a faith-based financial institution serving more than 150,000 members nationwide... LDPR, a travel and lifestyle PR firm, is AOR for The Royal Sonesta Boston.
Krupp is named AOR for charity: water, a nonprofit organization bringing clean and safe drinking water to people around the world... IMAGINE PR lands North American PR duties for Phulay Bay, a Ritz-Carlton Reserve in Krabi, Thailand... The Consultancy PR picks upSimon Pearce, a line of handblown glass, handmade pottery, lighting and home décor... Pale Morning Media, which works with outdoor and active lifestyle brands, adds DKOTA Grizzly, a St. Louis-based company that makes casual lifestyle apparel.
IMAGINE PR picks up North American PR duties for Mount Med Resort, a medical spa in Austria’s Tyrolean Alps... Yodel Mobile, an app growth consultancy and marketing agency that is part of NP Digital, lands Royal Horticultural Society, the UK’s leading gardening charity... Darby Communications, which represents outdoor, hunting, fishing and endurance brands, is named PR agency of record for LOWA Boots, a producer of premium outdoor boots and shoes. 
SourceCode Communications picks up Breezy, an AI-powered workspace built for residential real estate professionals... CIIC PR is named U.S. and Canadian press office for the Hotel Cala di Volpe and Cervo Hotel, properties in northeastern Sardinia, Italy... Wilful, a London shop, lands climate action platform Ecologi.
