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InnoVision Marketing Group, a San Diego-based agency, is selected as agency of record for the ALS Association, a national nonprofit organization that provides support to those diagnosed with amyotrophic lateral sclerosis, also known as Lou Gehrig's disease, along with global research, nationwide advocacy and local care. InnoVision Marketing Group will be supporting the organization's marketing needs for public relations, video production and social media to generate awareness of the cause and highlight the need for community support. InnoVision Marketing Group has collaborated with the ALS Association over the last few years. “InnoVision Marketing Group has shown its unwavering support for the ALS community here in San Diego," says Steve Becvar, VP for sports & entertainment and former executive director for the ALS Association Greater San Diego Chapter. "Their commitment and dedication to supporting those in greatest need aligns perfectly with the mission of the ALS Association."
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Gale Branding, an NYC-based creative and PR firm, is selected to lead celebrity and influencer relations for luxury men's and women's fashion brand Robert Graham. The agency will leverage its longstanding relationships with key industry leaders in various sectors to help position Robert Graham as a sought-after brand for stylists and their clients. The client operates 28 retail locations and an e-commerce website and wholesales its range of merchandise to department and specialty stores throughout the US. Gale Branding founder Mindy Gale's client experience includes brands such as Avirex, Rya Collection, K•Swiss, Jessica Simpson, Dollhouse, Hanky Panky, Laundry, Oleg Cassini, Schott, Kipling, Bass and Yellow Box footwear.
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Publicis Pro, an integrated B2B marketing agency that is part of Publicis Groupe, is retained as North America PR agency for WilsonHCG, a global talent solutions provider. Publicis Pro will work with WilsonHCG to build awareness and engagement among its key audience of HR and talent acquisition professionals and business leaders. The agency will focus on driving WilsonHCG brand awareness and engagement through creative campaigning, journalist and influencer engagement as well as digital marketing support. “We are excited to be working with Publicis Pro to leverage its extensive experience in creative and holistic B2B communications,” said WilsonHCG CMO Marisa Kacary.
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The MicDrop Agency has been named official PR agency of record for Insurtech Insights USA, a conference taking place June 5-6 at the Javits Convention Centre in New York City. MicDrop will deliver comprehensive communications support to boost the event’s visibility locally and globally. The event will gather over 5,000 industry leaders from the USA, Canada, Europe and Asia. The MicDrop Agency will deliver comprehensive communications support to boost the event’s visibility locally and globally. “Their extensive insurtech experience, creative approach, and strong media relations skills will help us deliver an engaging event,” said Insurtech Insights USA president Megan Kuczynski.
Hemsworth is named PR agency of record for enterprise travel technology company Revelex... Bolt PR comes on board as PR agency of record for Lexar, which provides high-performance memory and storage for consumers, creators and professionals who capture, store and move data... The Wilful Group is engaged to support the UK launch of refurbed, one of Europe’s leading marketplaces for professionally refurbished products.
The Uptown Agency is named agency of record for USA Bobsled/Skeleton, the national governing body for the bobsled and skeleton in the US... SPM Communications adds L&L Hawaiian Barbecue, Sunfly and Puttery to its client roster... Grant PR, which has handled such clients as 3M, Empire State Realty Trust and WNET Thirteen, signs on commercial retail real estate brokerage firm Rova.re.
French/West/Vaughan is named agency of record for Carolina Performing Arts' inaugural "All. Together. Now." Festival, which will take place Feb. 19–21, 2027... Ruder Finn signs on as communications agency of record for Neurocrine Biosciences... Ripley PR is chosen to serve as the public relations agency of record for CAMP Digital, a digital marketing agency focused on the home service industry.
Red Lorry Yellow Lorry is named PR AOR in the U.S., UK, Germany, Austria and Switzerland for Flowable, developer of the Agentic Case Platform, which helps regulated organizations orchestrate AI agents while keeping humans in the loop... Moore is selected as brand AOR for the Alzheimer's Association... PhillComm Global, which specializes in emerging industries and new categories, is named AOR for AIGNCI, HIFI and Hypercall.
Racepoint Global is selected as communications agency for Velaura AI, a company developing ultra-low-power silicon and software technologies for data centers and emerging Physical AI applications... V2 Communications signs on to work with Bevi, Cielo and Treefera... Colangelo & Partners is named AOR for for independent fine wine retailer Tribeca Wine Merchants, which is celebrating its 25th anniversary.
