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| (L-R) Candace Sandy, Gregory Smiley |
Mercury, an Omnicom unit, brings on Gregory Smiley as managing director and Candace Sandy as SVP. Smiley most recently founded and led his own public affairs firm, where he advised C-suite and nonprofit leaders. He has also worked on campaigns including Ray McGuire’s run for NYC mayor in 2021 and Sen. Kirsten Gillibrand (D-NY) in her successful 2018 re-election bid. Sandy previously served as communications director for Rep. Gregory Meeks (D-NY) and the New York City Department of Probation, in addition to working on the press team for Biden-Harris 2020 in North Carolina and Hillary for America in Northern Nevada. “Their wealth of experience providing exceptional counsel to some of the most prominent national and global elected leaders as well as C-suite and nonprofit executives will be invaluable to our clients” said Mercury partner Charlie King.
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| Peri Steiny |
VOX, Inc., an LA-based agency, hires Peri Steiny as its first ever VP of endorsements. Steiny joins the firm from HUNTER, where she held a variety of positions, most recently as VP, entertainment & sports. In her new position, she is tasked with growing VOX’s first official endorsements department, managing celebrity endorsement deals and projects for a celebrity client roster with than 200 clients, including J.K. Simmons, George Takei, Flea and Iggy Pop. “Peri has a market insight informed by both the rep and buyer side of the equation,” said VOX, Inc. CEO Wes Stevens. “At a time where celebrity endorsements are essential parts of the viewer experience on streaming, terrestrial and online, we’re eager to continue to expand our success in this lane.”
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| Eileen M. Canady |
BST Global, a provider of AI-powered project intelligence solutions for the architecture, engineering and consulting industry, promotes Eileen M. Canady to CMO. Canady has been with the company since 2019, previously serving as head of global marketing and sales. She has also been SVP, global marketing at Sykes Enterprises and VP, strategic development and marketing at JHS Capital Advisors. In her new role, she will be responsible for leading all aspects of BST Global's marketing strategy. “Eileen's proven track record of success in marketing and sales makes her the perfect candidate to lead BST Global's marketing efforts as we enter this exciting new chapter of growth,” said BST Global CEO Javier A. Baldor.
Seven Letter, which is part of Public Policy Holding Company, brings on former UC Berkeley School of Law media relations director Kelly Devers-Franklin as a partner... Right Line Communications hires John Gentzel as a partner, part of the firm’s strategic shift into the PA space... Ryan, a global tax services and software provider, hires Derek Thomas as CMO.
Global Gateway Advisors names Théa Sphere Iacovelli as managing director, strategic growth. Iacovelli joins the firm from Ketchum... MorganMyers, the agriculture and food marketing and PR unit of G&S Integrated Marketing Communications Group, is bringing on Robin Brannin as managing director, effective Jan. 1... Bospar hires Sarah Dray as content director for healthcare.
FINN Partners promotes Catherine Colford to senior partner of its travel-focused Maverick Creative unit and Caroline Keane to VP in its Hawkins International division... Meyocks ups head of data science and research Beth Ann Boyd to VP of digital delivery; head of PR Beth Davis to VP, PR, social media and content; and account service lead Katie Schetzsle to VP of account service and brand strategy... 7 Brew, a drive-through coffee with 300 stands across the country, hires KFC CMO Nick Chavez to serve as its CMO.
Jaclyn Rothenberg, who was director of public affairs at the Federal Emergency Management Agency, has joined Avoq as senior VP in its New York office.
FTI Consulting has hired Meta's Erin McPike as managing director in its strategic communications unit and head of its Americas telecom, media & technology group.
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