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Rubenstein Public Relations lands Diversified Education Services. DES provides tailored educational support to students requiring a diversified approach to learning. RPR will spearhead a strategic media campaign to elevate DES' visibility and highlight its educational approaches. The agency will focus on showcasing the company’s robust educational offerings and its team of dedicated specialists. By highlighting its commitment to fostering academic and emotional growth, RPR aims to position DES as a leader in creating more inclusive and effective educational environments. "Our work with Diversified Education Services underscores our commitment to promoting transformative educational services," said RPR president Richard Rubenstein.
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IMAGINE PR is providing integrated public relations and brand partnership services for Sky Lagoon, a spa located just outside of Reykjavik, Iceland. The agency’s scope of work will include strategic communications counsel, media relations, and influencer connections. IMAGINE PR will also lead media familiarization trips. Located at a geothermal lagoon situated on the North Atlantic Ocean, the property draws inspiration from the nation's traditions and design to create a peaceful oasis in the urban landscape of Iceland's second-largest settlement.
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PHD, an Omnicom Media Group agency, is engaged as brand media AOR for travel agency Priceline. PHD will partner with Priceline's internal teams in data-driven media strategy, planning and buying to drive reappraisal and growth amongst new customers in key traveler segments. The company says its selection of PHD reflects its commitment to precision marketing. “We believe in the power of brand media to make travelers take notice and think differently about Priceline," said Priceline SVP, strategy and brand marketing Lesley Klein. "PHD will be a critical partner in co-authoring our future vision and in developing stand-out opportunities that create meaningful impact."
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Colangelo & Partners is named agency of record for AVIVO Wines, a wine producer committed to addressing climate change through regenerative farming practices that improve the health of the land. The agency’s media relations and digital campaign will focus on telling the story of AVIVO Wines among key trade and consumer media, and establishing a digital presence and community on social media platforms, as well as supporting its market expansions. “At AVIVO, our vision is to transform how we farm grapes in California, and hopefully inspire others to join this movement, while at the same time producing pure, transparent and authentic wines that are expressive of their unique variety and origins,” said AVIVO founder Ridgely Evers. “We are excited to share this story and amplify awareness around our wines in partnership with Colangelo & Partners.”
Rubenstein Public Relations re-ups as agency of record for Doroni Aerospace, a provider of personal electric vertical takeoff and landing aircraft... Zapwater Communications is appointed US AOR for The Cliff Hotel Jamaica, a luxury destination resort in Negril’s West End... MZ Group lands strategic investor relations and financial communications program for Zefiro Methane Corp.
Ripley PR is named PR shop for HCSS, which provides construction management software for the heavy civil and infrastructure construction industry... Redpoint checks in at The Alfond Inn at Rollins College... RG2 Communications lands International Design, a curatorial platform bringing together collectible design, contemporary art and cultural experiences.
Coyne PR picks up AOR duties for Goddard Systems, LLC, manager of a franchise system that serves more than 100K students... GO PR lands JW Marriott Detroit Water Square, which will open in February 2027... REYA Communications signs on as the U.S. and Canada agency of record for Yora Nordic Spa Brownstone, a 130,00-square-foot property opening in Portland, CT this November.
Gatesman picks up AOR duties for Cincinnati Metro and has been selected to lead the development of PA Brews, a statewide brand initiative designed to unite and elevate Pennsylvania’s brewing industry... RED PR is named AOR for Jenny’s Barn, a Southampton, NY boutique that offers handmade jewelry, vintage décor and Western-inspired pieces... Darby Communications, an Asheville, NC-based firm that supports outdoor, hunting, fishing and endurance brands, signs on with Offgrid Provisions.
Attention Comms is selected as strategic communications partner for The Chaka Khan Foundation... Brokaw, a Cleveland, OH-based marketing, advertising and social content production firm, signs on as full-service marketing agency of record for the University of Akron... JDPR is named public relations agency of record for JumboMax Golf Grips. 
