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FINN Partners picks up Locus Robotics, which provides autonomous mobile robots for warehouse automation. The agency is tasked with developing a global integrated communications strategy comprising messaging, media relations, content creation, event support, and social engagement, targeting supply chain and logistics decision-makers. Founded in 2007, Locus Robotics has won 28 industry awards and reached an industry milestone of over 3 billion units picked. They appeared on Fast Company’s 2024 Most Innovative Companies List. (FINN appeared on the list as well.) "FINN's deep expertise in technology communications and global reach makes them an ideal partner to amplify awareness of our brand and solutions on the world stage and drive adoption of our industry-leading AMRs among supply chain leaders worldwide," said Locus Robotics CMO Karen Leavitt.
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The Abbi Agency lands PR duties for New Mexico Tourism Department. The agency is committed to bringing New Mexico's lesser-known attractions to the forefront of travelers' minds through performance public relations, brand partnerships, and influencer relations. Working with Brass Tracks Media, its sister public relations agency in the UK, The Abbi Agency will work to raise awareness of the state as a travel destination with audiences in Germany, Australia and other countries outside of the United States. “Through their proven success with destinations and hospitality brands, we believe The Abbi Agency will help us continue to tell the story of the Land of Enchantment through secured coverage in quality travel media and strategic partnerships with content creators," said New Mexico Tourism Department director of communications Cody Johnson.
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Feintuch Communications is selected by Stockholm, Sweden-based enterprise software company Checkin.com to support its increased focus on the U.S. market and its business development campaign. Feintuch Communicatons president Henry Feintuch, who will be leading the agency’s work alongside VP Doug Wright says that it will “work closely with company management in Sweden and the U.S. to build a marketplace presence, educate prospects and help to generate leads.” Checkin.com works to provide the best possible onboarding and verification experience for each customer at check-in, helping companies who use the platform to increase user onboarding while staying in full regulatory compliance across markets. “We are partnering with the Feintuch team due to its strong experience in helping global technology brands to successfully penetrate the U.S. market,” said Checkin.com general manager, US April Rae Mallord.
Walt & Company picks up Sabre, an AI-native technology company backed by one of the world's largest travel data clouds... Trevelino/Keller adds Kawneer, an American manufacturer of aluminum systems for commercial construction use... The Door, a part of Dolphin, is named agency of record for Palm Tree Crew, a multi-vertical lifestyle brand.
PAN adds invoice lifecycle management platform Basware to its client roster and PANBlast, the agency’s division dedicated to emerging B2B SaaS and AI brands, picks up ChurnZero... KTA Media Group lands Forest Forward, a South Dallas nonprofit community revitalization organization... prsuade of Brooklyn picks up AOR duties for for açaí bowl and smoothie brand SoBoL.
Rubenstein Public Relations lands Wellgistics Health, a Tampa, FL based health IT company... CIIC PR is named agency of record for Drey Hotel and Terraces at The Drey, a travel and lifestyle destination located within mixed-use development The Village Dallas... quench, which focuses on the food and beverage sectors, gets AOR duties for Chicago's Home Run Inn Pizza, a nearly-80-year-old brand. 
IMAGINE PR is appointed North American PR representative for Thailand's Chiva-Som, a wellness brand... Gilly Group, which works with clients in the golf industry, is named AOR for architecture firm Staples Golf Design... Merlot Marketing lands BlackPine Communities to support the launch of Nānā Kai, a master-planned residential community on the South Kohala Coast of Hawaiʻi's Big Island. 
Racepoint Global signs on to work with MIPS, which develops tools, software and compute required for building autonomous edge computing platforms... Allen & Gerritsen picks up Appalachian Mountain Club, the oldest operating outdoor and recreation conservation organization in the US... RG2 Communications scoops up The Broome, a boutique hotel in Manhattan’s SoHo neighborhood. 
