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FINN Partners launches FINN Luxe, which addresses the challenges and opportunities facing the global luxury sector. The new offering is built around FINN’s existing premium and luxury client portfolio across travel & hospitality, wellness, food & beverage, fashion & accessories, skincare & beauty, watch & jewelry, art & culture, design & furniture and auto. FINN Luxe will also benefit from FINN Partners’ art offering, which represents some of the world’s most well-known museums and art platforms, as well as its purpose & social impact practice, supporting brands in their ESG efforts. To mark the launch of the offering, FINN Luxe is releasing the “The Luxury Playbook 2024”, developed in collaboration with its Global Intelligence teams and market-research firm Mintel. “With FINN Luxe, we reassert our expertise in luxury communications, bringing added focus and coordination across teams with luxury experience to deliver bold and innovative communication solutions,” said FINN Partners CEO Peter Finn.
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| Heide Harrell |
PRSA selects the nominees for its 2025 board of directors. The nominees will be presented for election at the organization’s Leadership Assembly in Anaheim on Oct. 14. Heide Harrell, director of communications for Central Arkansas Water, is nominated for PRSA chair-elect; Sammons Financial Group AVP, corporate marketing Kevin Waetke is up for treasurer; and TVP Communications principal Teresa Valerio is the nominee for secretary. Terms begin in January. The PRSA board of directors includes 17 voting members. Ray Day will serve as chair and Joseph Abreu will serve as immediate past chair in 2025.
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Ansira Partners, an independent global marketing technology and solutions company, acquires channel partner marketing companies BrandMuscle and SproutLoud. Ansira is backed by Truelink Capital, a middle-market private equity firm based in Los Angeles. "Bringing together the best of Ansira's tech and talent with BrandMuscle and SproutLoud creates a powerful force in ecosystem enablement," said Ansira CEO Paul Tibbitt. Ansira serves the automotive, technology, beverage, financial services, retailer, telecommunications, travel and hospitality, insurance, home services, and manufacturing sectors.
Highwire launches AcroAI, an agentic AI platform... FGS Global introduces a new brand identity... Coyne Public Relations puts an inclusive spin on Take Your Child to Work Day with its new “Take Your VIP to Work Day”... Marino SVP Jordan Isenstadt is elected to the board of directors of the National Cannabis Industry Association.
CIVIC, a New York-based brand experience agency, acquires strategic communications consultancy Wave Kilo... Hotwire Global reaches an agreement with Morning Consult to give Hotwire Global instant access to Morning Consult’s proprietary dataset... The Public Relations Student Society of America announced its 2026–2027 International Committee... Avenue Z is named a Shopify Platinum Partner, the highest tier of Shopify’s Service Partner Program.
ICR releases a report that says the SPAC IPO market has been trending upward—and is likely to stay on that track... Washington Women in PR is sponsoring an April 15 event that looks at how women can change the dynamics that often keep them in lower-visibility positions through strategic self-advocacy and organizational awareness... Life Science Cares Boston, an organization supported by LaVoieHeathScience, will convene leaders, employees and partners from across the life sciences industry for its annual Impact Breakfast on April 13 at the Omni Boston Hotel at the Seaport.
