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| Damion Potter |
Damion Potter, former British diplomat and trade & economic development representative, has joined Burson as global chair of its public affairs operation.
Most recently, Potter headed global policy & government affairs at Haleon, the consumer healthcare spin-off from GSK. Haleon ranked as the biggest listing on the London Stock Exchange in the past two decades.
Before Haleon, Potter led the delivery department for the UN Climate Change Conference hosted in Glasgow (COP26). Representing the Foreign, Commonwealth and Development Office, he advised the British government on policy and implementation of the World Leader Summit.
Potter also served as the UK ambassador to Panama and held trade and investment posts in Moscow and Taipei.
He is based in the London office of Burson, which is part of WPP.


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