 |
| Natalia Sandin |
Hotwire Global brings on Natalia Sandin, a former Edelman EVP, as SVP, consumer for North America. Sandin joins Hotwire from travel and expense app Navan, where she served as VP, corporate marketing. She was previously head of global brand, social and corporate PR communications at Dolby. At Edelman, Sandin served as EVP, consumer group head. She will oversee Hotwire’s consumer practice, managing a portfolio of leading consumer technology clients and spearheading new business opportunities. “Her extensive experience and innovative approach will be invaluable as we continue to drive growth across the North America business, in our consumer practice and beyond,” said Hotwire North America CEO Heather Craft.
 |
| Samantha Wu |
Eventbrite, a website that lets users create, promote and browse local events, as well as providing ticketing services, appoints Samantha Wu as CMO, effective Sept. 4. Wu was previously CMO at decentralized talent network Braintrust. She has also held marketing leadership roles at Meta/Facebook, Visa and American Express. “Sam brings invaluable experience leading teams through transformation and hypergrowth,” said Eventbrite co-founder and CEO Julia Hartz. The company has also promoted CFO Lanny Baker to the expanded role of chief operating and financial officer. Marketwatch reports that after Eventbrite reported second-quarter revenue that missed analysts' expectations, it cut about 100 jobs.
 |
| Ed Romaine |
Integrated Systems Design, a systems integrator and manufacturer of automated warehouse, manufacturing and distribution systems, hires Ed Romaine as VP of marketing & business development. Romaine most recently held the same position at order fulfillment solutions company Conveyco Technologies. He has also held executive marketing and business development positions at Tompkins Robotics, SI Systems and Sapient Automation. In his new role, Romaine will oversee ISD's marketing strategies and business development initiatives. He will be instrumental in identifying new opportunities and fostering strategic partnerships. "His wealth of experience, deep industry knowledge, and proven track record of success will be invaluable as we continue to grow and innovate in the automated systems integration and manufacturing space,” said ISD vice president Tony Morgot.
Actum has hired Cecelia Prewett, who was president of DC Public Affairs at SKDK during a nearly 13-year run, as senior managing director in its Washington office.
Franz Paasche, who was most recently EVP for public affairs and communications at Columbia University, will join Verizon as EVP, corporate affairs, effective Nov. 10.
Horizon Family Brands, which includes Horizon Organic and Wallaby Organic yogurt, hires Andrew Springate as CMO... Wake Tech, a Raleigh, NC community college that serves over 70000 adults annually, brings on Lisa Marie Ferrell, who previously led North America communications at Lenovo, as VP of communications and marketing... Golin brings on executive creative director Meg Farquhar in Chicago, and EVPs of strategy Tom Howells (Western Region) and Martin Coomber (New York).
Hotwire Global appoints Burson global chief digital & intelligence officer Grant Toups as global CEO, effective in January.
Bader Rutter, which works with clients in the agriculture, food, beverage and pet care sectors, appoints Demar Anderson as CMO... Acceleration Community of Companies appoints Michael Moschella to lead its new insights division, ACC Intelligence... Luminate, a London-based shop focused on infrastructure and energy sectors, hires Osman Dervish as director—head of development... The Alpine Group promotes Alison Graab to principal from SVP.
