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Uproar PR is named agency of record for Parkway Venture Capital, an investment firm focused on early-stage funding for technology startups across sectors including med tech, robotics and climate tech. Uproar has secured coverage of Parkway’s investments and its founding story in such outlets as CNBC, Forbes, FOX Business and the Wall Street Journal in an effort to establish it as a leader in funding the future of the AI economy. The agency is also working to raise awareness of the brand nationally by submitting it for industry-leading award and speaker opportunities to showcase its expertise. “Since partnering with Uproar, we’ve seen a positive shift in overall brand awareness. With Parkway growing rapidly, we knew we also needed to start building our presence in the media and it wasn’t a second thought that Uproar was the agency that could help us cultivate that in a powerful way,” said Parkway co-founder and general managing partner Jesse Coors-Blankenship.
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Eleven Six, which specializes in hospitality and lifestyle communications, is engaged to lead public relations for Park Hyatt New York as the five-star hotel marks its 10th anniversary this year. The agency will also be handling social media and influencer relations. The 25-story hotel is adding a 3,500-square-foot suite on its top floor as well as unveiling refurbished specialty suites, a renovated Spa Nalai to complement the property’s indoor saltwater pool and a new location for its Rossano Ferretti salon. “This is an incredible moment for the property, and the newest additions will undoubtedly attract both returning and new guests to the iconic space," said Eleven Six PR founder Katie Barr Cornish.
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Magrino adds Emeline and The Ryder Hotel, located in Charleston, SC’s historic district, to its travel roster. As PR agency of record for both properties, which are part of the Makeready portfolio of hotels, Magrino will be partnering with Emeline and The Ryder Hotel on every facet of public relations. Emeline’s 212 all-king bed guest rooms include 128 luxury suites and 16 double king bed accommodations, and the property has over 13,000 square feet of flexible event space and 10 private occasion spaces. The Ryder Hotel features 91 guest rooms and an outdoor pool with sundeck and terrace.
Rubenstein Public Relations lands Wellgistics Health, a Tampa, FL based health IT company... CIIC PR is named agency of record for Drey Hotel and Terraces at The Drey, a travel and lifestyle destination located within mixed-use development The Village Dallas... quench, which focuses on the food and beverage sectors, gets AOR duties for Chicago's Home Run Inn Pizza, a nearly-80-year-old brand. 
IMAGINE PR is appointed North American PR representative for Thailand's Chiva-Som, a wellness brand... Gilly Group, which works with clients in the golf industry, is named AOR for architecture firm Staples Golf Design... Merlot Marketing lands BlackPine Communities to support the launch of Nānā Kai, a master-planned residential community on the South Kohala Coast of Hawaiʻi's Big Island. 
Racepoint Global signs on to work with MIPS, which develops tools, software and compute required for building autonomous edge computing platforms... Allen & Gerritsen picks up Appalachian Mountain Club, the oldest operating outdoor and recreation conservation organization in the US... RG2 Communications scoops up The Broome, a boutique hotel in Manhattan’s SoHo neighborhood. 
Strategic Objectives is selected by Waterfront Toronto to lead integrated communications for the opening of a new section of the city’s Biidaasige Park... Scout Lab, which works with clients focused on human and planetary health, is named AOR for auction-based platform BuyWander... Marketplace Excellence Corporation is named US PR firm for the Anguilla Tourist Board. 
5W is named agency of record for Strength of Nature, which offers such multicultural haircare brands as African Pride, as well as Motions Xpress Shampoo Hair Color... RG2 Communications is representing Rebelo de Andrade, an architecture and design studio based in Portugal... Big Fish Collective is engaged as agency of record for publicity and media relations for Nikwax, which produces PFAS-free waterproofing and aftercare solutions for outdoor apparel, footwear and gear.
