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Uproar PR is named agency of record for Parkway Venture Capital, an investment firm focused on early-stage funding for technology startups across sectors including med tech, robotics and climate tech. Uproar has secured coverage of Parkway’s investments and its founding story in such outlets as CNBC, Forbes, FOX Business and the Wall Street Journal in an effort to establish it as a leader in funding the future of the AI economy. The agency is also working to raise awareness of the brand nationally by submitting it for industry-leading award and speaker opportunities to showcase its expertise. “Since partnering with Uproar, we’ve seen a positive shift in overall brand awareness. With Parkway growing rapidly, we knew we also needed to start building our presence in the media and it wasn’t a second thought that Uproar was the agency that could help us cultivate that in a powerful way,” said Parkway co-founder and general managing partner Jesse Coors-Blankenship.
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Eleven Six, which specializes in hospitality and lifestyle communications, is engaged to lead public relations for Park Hyatt New York as the five-star hotel marks its 10th anniversary this year. The agency will also be handling social media and influencer relations. The 25-story hotel is adding a 3,500-square-foot suite on its top floor as well as unveiling refurbished specialty suites, a renovated Spa Nalai to complement the property’s indoor saltwater pool and a new location for its Rossano Ferretti salon. “This is an incredible moment for the property, and the newest additions will undoubtedly attract both returning and new guests to the iconic space," said Eleven Six PR founder Katie Barr Cornish.
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Magrino adds Emeline and The Ryder Hotel, located in Charleston, SC’s historic district, to its travel roster. As PR agency of record for both properties, which are part of the Makeready portfolio of hotels, Magrino will be partnering with Emeline and The Ryder Hotel on every facet of public relations. Emeline’s 212 all-king bed guest rooms include 128 luxury suites and 16 double king bed accommodations, and the property has over 13,000 square feet of flexible event space and 10 private occasion spaces. The Ryder Hotel features 91 guest rooms and an outdoor pool with sundeck and terrace.
Redpoint is named US-based PR agency of record for Kintetsu Railway, the largest private railway system in Japan...Ogilvy Health is named PR and marketing agency of record for Azurity Pharmaceuticals... Zapwater Communications signs on .HERE Maldives, a resort operated by Seaside Collection... Cherish PR's London-based team has been engaged by the Lagos International Theatre Festival for a UK PR brief to raise awareness of this year’s Festival.
FleishmanHillard is named strategic communications consultancy for the Bay Area Host Committee... Kite Hill is named PR partner for the Artist and the Machine summit, which till take place Nov. 19 in Los Angeles... Alliance Connection, a Detroit-based agency that specializes in all-inclusive resorts, travel and hospitality, wins Elite Island Resorts with properties in Antigua, Barbados and Panama.
Merlot Marketing is named agency of record for Nichiha USA, a manufacturer of building material solutions... Sally Beauty, the consumer retail division of parent company Sally Beauty Holdings, appoints Creative Media Marketing as its public relations agency of record... Doner comes on board as agency of record for Rush Street Gaming, which operates Rivers Casino locations in Pittsburgh; Philadelphia; Des Plaines, IL; Portsmouth, VA; and Schenectady, NY.
JPR Group picks up Kimmel Architecture (formerly Kimmel-Bogrette Architecture + Site) to establish a presence in the senior living marketplace... RG2 Communications, adds Pollini at Ladbroke Hall, an Italian restaurant that is part of the 43,000 sq.-ft. Edwardian landmark, which presents live music, contemporary art, dance and gastronomy... M&C Communications assumes PR duties for Hope for Stomach Cancer nonprofit group.
Konnect Agency connects with Crescent Hotels & Resorts... FleishmanHillard specialty agency Methods+Mastery’s "Team BDG” comes on board as agency of record for Blue Diamond Growers... The Lacek Group, a loyalty, CRM and brand marketing agency that is part of Ogilvy One, picks up FNBO financial services outfit.
