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| Arielle Gross Samuels |
General Catalyst, a venture capital firm, recruits Blackstone global head of marketing Arielle Gross Samuels as its chief marketing and communications officer, according to a report in the Wall Street Journal. Samuels will succeed Jennifer Zimmerman, who remains as a consultant with the company. Prior to joining Blackstone in 2022, Samuels was at Meta, where she held a range of positions, including global head of ESG business. Before that, she was at Deloitte. At General Catalyst, Samuels will lead all marketing and communications, including advertising, press, thought leadership and events. Her plan is to build the brand’s equity and consideration globally, she told the WSJ.
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| Brandee Sanders |
Apromore, a provider of AI-driven process mining and simulation solutions, appoints Brandee Sanders as CMO. Sanders was previously CMO at AI-powered RevOps platform Revenue.io. She has also held senior positions at companies including BlackLine, Sony Music and Observe.AI. In her new role, Sanders will oversee Apromore's global marketing strategy, focusing on expanding market reach, enhancing brand visibility and driving customer engagement initiatives. “Her extensive experience and proven leadership in driving growth and market expansion will be instrumental as we continue to innovate and expand our leadership in the AI and process mining industry,” said Apromore CEO and co-founder Marcello La Rosa.
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| Lauren Rogers |
ke comms, a mission-driven public relations and writing agency in Tulsa, OK, brings on Lauren Rogers as a consulting partner. Rogers comes to the agency from Tulsa Regional Tourism, where she most recently served as director of communications. She was previously communications director at Tulsa’s Gilcrease Museum. “Lauren’s background and love of Tulsa fit in perfectly with ke comms’ mission-driven work,” said firm founder and CEO Kristi Eaton. “With a mix of tourism and nonprofit public relations experience, Lauren also offers a Gen Z perspective which makes her a great asset.”
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| Katerina Miras |
Avive Solutions, a manufacturer of automated external defibrillators and software solutions to improve access to AEDs, hires Katerina Miras as VP of marketing. Miras joins Avive from medtech company Medivis, where she served as head of marketing, brand and strategic partnerships. Before that, she was director of brand marketing, product/customer marketing and creative at medical equipment manufacturing company Butterfly Network. At Avive, Miras will focus on enhancing the company's brand identity, driving awareness and leading its marketing strategy. “Her extensive experience in the healthcare sector and her proven ability to drive growth through innovative marketing strategies make her the perfect fit to lead our marketing efforts at this exciting time of growth for the company," said Avive co-founder and CEO Sameer Jafri.
DCI Group has hired Will Stevens, who has more than 20 years of
Imre names Fred Hickman EVP, group account lead. Hickman joins Imre from Klick, an agency that works with life sciences companies... Residence, a global network of creative companies, brings on Julian McBride as head of communications, a newly created role... Sherlock Communications, which has offices in Bogotå, Buenos Aires, Mexico City, Rio de Janeiro, Sao Paulo and Santiago, appoints Bianca Boucault, Maria Amelia Costa and Patricia Zylberman as managing directors.
Nick Mammano, who was president/CEO of the New Jersey Sports and Exposition Authority, has rejoined Mercury Public Affairs as a managing director in its Saddle Brook office.
Seven Letter hires Allie Raffa, who was most recently White House correspondent for NBC News, as a senior director... Points of Light, an organization founded by President George H.W. Bush that is dedicated to volunteer service, names Jeff Zanelli as CMO... Frontieras North America, an energy and environmental technology company, appoints Nora Shepard as VP of communications.
Alcoa has named Emily Olson, who has more than 20 years of experience working in capital-intensive industries in the Americas, Europe and Asia, EVP & chief external affairs officer, effective April 6.
