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Uproar PR signs on as AOR for Yarbo, creator of a modular intelligent yard robot that can take of multiple, year-round lawn care needs. Uproar will be working with Uproar on the launch of its new line of robotic yard products. Yarbo previously participated in Uproar’s CES 2024 Media Showcase in Las Vegas, where the company’s robotic snow blower debuted, resulting in coverage in outlets including “Good Morning America,” WIRED, CNET and Fast Company. “We are seeking partners like Uproar PR who understand our potential and are capable of communicating our values to customers through their proven results,” said Yarbo co-founder Ken Kohlmann. “We saw what Uproar PR could accomplish at CES 2024, and we’re looking forward to what’s to come.”
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FeastPR, which specializes in food, wine and spirits clients, is named US agency of record for Montaraz, a producer of Jamón Ibérico. FeastPR will leverage its expertise in brand-building campaigns and industry insights to elevate Montaraz's presence in the US market. The agency’s efforts will focus on increasing brand adoption among trade, elevating media coverage and deepening consumer awareness of Montaraz. Known in Spain for its dedication to ancestral methods and exacting standards, Montaraz operates curing facilities in Salamanca and Olivenza. "Partnering with FeastPR allows us to elevate our presence and serve as ambassadors of Spanish gastronomy,” said Montaraz director of USA operations Saul Sola.
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Tegan Digital is named AOR for The Dallas Jewish Historical Society. Tegan will amplify DJHS’s community connection through a digital experience designed to increase awareness around its initiatives and offerings for the community. The agency will also provide enhanced social media content, targeted email marketing and comprehensive event support. DJHS’s archive contains documents, photographs and objects from early Jewish-owned businesses, synagogues and families. "Protecting the legacy of our community in the metroplex is of utmost importance," says Dallas Jewish Historical Society executive director Beri Schwitzer. "With Tegan's help, we are confident we can further our work across the Dallas Jewish community.”
Redpoint signs on to handle digital marketing for Connecticut wineries Saltwater Farm Vineyard and Kingdom of the Hawk Vineyard... 360PR+ is selected by Authority Brands Trade Brands Division to raise consumer awareness of its Benjamin Franklin Plumbing, Mister Sparky and One Hour Heating & Air Conditioning brands... Konnect Agency lands Visiting Angels, which offers personalized care to help seniors live independently in their own homes.
Tier One Partners’ Content Studio is engaged by InvestGreen, a company providing retail investors access to institutional-quality clean energy investment opportunities... Campstories is named PR agency of record for the City of Napa... Lewis Line Public Relations, a Gen-Z-owned publicity firm headquartered in Los Angeles, is representing cultural commentator, content creator and podcast host Ryan Lu.
REYA Communications lands PR work from Schlosshotel Fiss, a ski property in the Tyrol region of western Austria... B-Engaged, global sports marketing agency headquartered in London, is engaged by Visit Seattle to lead its global football strategy in the build-up to the 2026 FIFA World Cup... William Mills Agency picks up job to elevate the industry presence of PentEdge.
Joe Smith, a brand consultancy that is part of Padilla, comes on board as brand partner for the Science Museum of Virginia... Christie & Co is named agency of record for the LASCO Lightning Weeder, which uses an electric discharge system to facilitate weed control while ensuring zero damage to crops... Merlot Marketing lands American Outdoor Grill, a division of RH Peterson and manufacturer of outdoor cooking appliances.
Trevelino/Keller adds Kreate, the designer, manufacturer and distributor of HDX and Husky storage products, to its client roster... Elle Communications, a subsidiary of Dolphin Entertainment, is named agency of record for NET Recovery, makers of an FDA-cleared neurostimulation device designed to reduce opioid and stimulant use... JOTO PR Disruptors signs up to help raise public awareness of Wisner Baum, a Los Angeles-based plaintiff law firm that has taken on companies in the pharmaceutical and environmental sectors, as well handling product liability litigation.
