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Uproar PR signs on as AOR for Yarbo, creator of a modular intelligent yard robot that can take of multiple, year-round lawn care needs. Uproar will be working with Uproar on the launch of its new line of robotic yard products. Yarbo previously participated in Uproar’s CES 2024 Media Showcase in Las Vegas, where the company’s robotic snow blower debuted, resulting in coverage in outlets including “Good Morning America,” WIRED, CNET and Fast Company. “We are seeking partners like Uproar PR who understand our potential and are capable of communicating our values to customers through their proven results,” said Yarbo co-founder Ken Kohlmann. “We saw what Uproar PR could accomplish at CES 2024, and we’re looking forward to what’s to come.”
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FeastPR, which specializes in food, wine and spirits clients, is named US agency of record for Montaraz, a producer of Jamón Ibérico. FeastPR will leverage its expertise in brand-building campaigns and industry insights to elevate Montaraz's presence in the US market. The agency’s efforts will focus on increasing brand adoption among trade, elevating media coverage and deepening consumer awareness of Montaraz. Known in Spain for its dedication to ancestral methods and exacting standards, Montaraz operates curing facilities in Salamanca and Olivenza. "Partnering with FeastPR allows us to elevate our presence and serve as ambassadors of Spanish gastronomy,” said Montaraz director of USA operations Saul Sola.
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Tegan Digital is named AOR for The Dallas Jewish Historical Society. Tegan will amplify DJHS’s community connection through a digital experience designed to increase awareness around its initiatives and offerings for the community. The agency will also provide enhanced social media content, targeted email marketing and comprehensive event support. DJHS’s archive contains documents, photographs and objects from early Jewish-owned businesses, synagogues and families. "Protecting the legacy of our community in the metroplex is of utmost importance," says Dallas Jewish Historical Society executive director Beri Schwitzer. "With Tegan's help, we are confident we can further our work across the Dallas Jewish community.”
Padilla is named agency of record for the Florida Department of Citrus’s consumer marketing and issues management programs... Allison is named public relations agency of record for EBONY, the Black-owned media company and platform... Kaplow Communications is selected to represent baby-gear and car seat brand Joie and children’s swim accessory and sunglasses brand Bling2o.
Goodman Media International is engaged to represent the Arthur Ashe Institute for Urban Health, a non-profit organization founded by Arthur Ashe, winner of men’s singles titles at the US Open, Australian Open and Wimbledon... FNK IR signs on with wireless telecom operator and digital services provider Veon Ltd to help drive its US capital markets strategy... Magrino lands social media duties for Brunch with Babs and is also working with culinary media company America’s Test Kitchen... MZ Group wins investor relations work from Sertainty Corporation.
FINN Partners is brought on as AOR by community climate action platform Extreme Hangout... CIIC PR expands its West Coast presence by working with Dream Hollywood... V2 Communications adds scalable data platform Nasuni and AI-powered healthcare administration software Machinify to its client roster.
Darby Communications of Asheville wins AOR work for Striker Brands... 160/90 takes on PR agency of record duties for USAA. It was previously brand sponsorship AOR... Capital Communications & Consulting lands marketing PR duties for Obsidian Solutions Group... GO PR reps NATUROPATHICA Spas as it prepares to open in Miami this month and in Aspen in December.
Uproar PR picks up digital media and technology development company 302 Interactive... The Consultancy PR comes on board as PR agency of record for Helix, a direct-to-consumer sleep brand... Stockworks Agency is selected as IR consultant for Forte Minerals Corp.
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