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| Shauna Spenley |
Warner Bros. Discovery names Riot Games president of entertainment Shauna Spenley as its global chief marketing officer of direct-to-consumer. Spenley joined Riot Games in 2021, leading its expansion into film, television and music, as well as overseeing the company’s IP strategy and consumer products. She was previously VP of marketing and publicity at Netflix. In her new post, Spenley will oversee WBD’s global streaming marketing organization, with broad responsibilities across branding, content marketing, subscriber growth, retention & engagement, marketing science, research and media. “We are so fortunate to be able to bring in a talent of Shauna’s caliber and it says a lot about our achievements, our assets and team, and opportunity ahead of us that she can’t wait to join our One WBD Team,” said Warner Bros. Discovery CEO and president, global streaming and games JB Perrette.
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| Lauren Schulz |
CRH, a provider of building materials solutions, appoints Lauren Schulz as chief communications officer. Most recently, Lauren was head of global communications at Verizon Business. Before that, she was a strategic communications officer in the United States Marine Corps, where she also held public affairs and media relations positions. At CRH, Schulz will lead the company’s global communications strategy, brand and corporate narrative across all markets. "Her extensive experience and forward-thinking approach to communications will be invaluable as we continue to develop our brand and engage with our stakeholders worldwide," said CRH chief executive Albert Manifold.
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| Gregory Kennedy |
Alembic, an AI-powered marketing analytics platform for enterprises, appoints Gregory Kennedy as VP of marketing. Kennedy was most recently founder and principal consultant at BrandZen, a marketing strategy and content creation agency that has generated over 10 million organic social media impressions for B2B clients. He has also served as VP of marketing at travel marketing platform Sojern and head of content marketing at marketing services company NextRoll. At Alembic, Kennedy will work to drive awareness of its brand and product to support sales and customer acquisition. “Gregory joins Alembic at the right time and is the right person with the perfect experience and skill set to take our marketing, brand awareness and sales support to the next level,” said Alembic co-founder and CEO Tomás Puig.
Ramiro Prudencio, who did a more than 25 year stint at Burson and its predecessor firms, has joined Brunswick Group as a partner in London.
Amy Edgy has joined Teneo as senior managing director and head of restructuring communications in its PR unit.
GCI Health brings on Eric Helgesen, who led digital transition and enterprise platform development at Weber Shandwick, as EVP, head of AI and innovation... Stanton Communications appoints Je’Coven Norwood as account director and Rida Dhanani as an account executive... Netflix hires the Walt Disney Company’s Naomi Bulochnikov-Paul as VP of television series communications... Abry Partners, a Boston-based private equity firm, names Yusef Kassim as head of capital strategy and investor relations.
Former Racepoint Global president Bob Osmond has moved to Clarity Global, where he will be managing partner, North America.
Jennifer Bett Communications names Kara Kamenec VP of affiliate and influencer marketing... Mark Allen & Co. brings on Isaac Benjamin as VP and Stacey Richman as account director, both based in the firm’s New York office... Mark43, a cloud-native public safety operations platform, appoints Alison Durant as CMO.
