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French/West/Vaughan is named PR agency of record for FITCRUNCH, a protein snack brand created by chef, restaurateur and television personality Robert Irvine. FWV will manage and execute comprehensive media relations, influencer marketing and consumer activation services designed to create awareness and demand for FITCRUNCH products. FITCRUNCH offers baked protein bars, wafer bars, dipped brownies and other products, which are available nationwide through grocery, big box, buyers club and Amazon retail channels. “The FITCRUNCH brand and Chef Robert Irvine are known for innovation and bringing a bold, energetic spirit to everything we do, and FWV understands how to harness that story and build relationships with consumers,” said FITCRUNCH VP of marketing Dave Plowden.
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Campstories, a Denver shop, picks up US PR duties for Hotel Christopher St Barth. It is overseeing all PR programming, including print and digital media relations, influencer and strategic partnerships, media visits and creative experiences on-site. A 42-room-and-suite resort that’s focused on blending into its surroundings via sustainable operation, Hotel Christopher ST. Barth will open a new restaurant and a five-bedroom suite in the coming months.
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Ripley PR lands Reins, a technology firm that helps small businesses retain key employees by offering them owner-like benefits that incentivize them to contribute to the long-term success of the business. Ripley PR will work with the company to help it establish brand awareness and authority for its custom equity incentives programs. Reins says it chose Ripley PR based on the agency's record of success with innovative technology companies serving small and enterprise-level businesses in the skilled trades, residential and commercial services, automotive and franchising. “They understand our mission and the needs of our customers, so we know we'll be connecting with business owners who will benefit from our solutions and help us grow," said Reins co-founder Chris Buttenham.
Redpoint is named US-based PR agency of record for Kintetsu Railway, the largest private railway system in Japan...Ogilvy Health is named PR and marketing agency of record for Azurity Pharmaceuticals... Zapwater Communications signs on .HERE Maldives, a resort operated by Seaside Collection... Cherish PR's London-based team has been engaged by the Lagos International Theatre Festival for a UK PR brief to raise awareness of this year’s Festival.
FleishmanHillard is named strategic communications consultancy for the Bay Area Host Committee... Kite Hill is named PR partner for the Artist and the Machine summit, which till take place Nov. 19 in Los Angeles... Alliance Connection, a Detroit-based agency that specializes in all-inclusive resorts, travel and hospitality, wins Elite Island Resorts with properties in Antigua, Barbados and Panama.
Merlot Marketing is named agency of record for Nichiha USA, a manufacturer of building material solutions... Sally Beauty, the consumer retail division of parent company Sally Beauty Holdings, appoints Creative Media Marketing as its public relations agency of record... Doner comes on board as agency of record for Rush Street Gaming, which operates Rivers Casino locations in Pittsburgh; Philadelphia; Des Plaines, IL; Portsmouth, VA; and Schenectady, NY.
JPR Group picks up Kimmel Architecture (formerly Kimmel-Bogrette Architecture + Site) to establish a presence in the senior living marketplace... RG2 Communications, adds Pollini at Ladbroke Hall, an Italian restaurant that is part of the 43,000 sq.-ft. Edwardian landmark, which presents live music, contemporary art, dance and gastronomy... M&C Communications assumes PR duties for Hope for Stomach Cancer nonprofit group.
Konnect Agency connects with Crescent Hotels & Resorts... FleishmanHillard specialty agency Methods+Mastery’s "Team BDG” comes on board as agency of record for Blue Diamond Growers... The Lacek Group, a loyalty, CRM and brand marketing agency that is part of Ogilvy One, picks up FNBO financial services outfit.
