 |
French/West/Vaughan is named PR agency of record for FITCRUNCH, a protein snack brand created by chef, restaurateur and television personality Robert Irvine. FWV will manage and execute comprehensive media relations, influencer marketing and consumer activation services designed to create awareness and demand for FITCRUNCH products. FITCRUNCH offers baked protein bars, wafer bars, dipped brownies and other products, which are available nationwide through grocery, big box, buyers club and Amazon retail channels. “The FITCRUNCH brand and Chef Robert Irvine are known for innovation and bringing a bold, energetic spirit to everything we do, and FWV understands how to harness that story and build relationships with consumers,” said FITCRUNCH VP of marketing Dave Plowden.
 |
Campstories, a Denver shop, picks up US PR duties for Hotel Christopher St Barth. It is overseeing all PR programming, including print and digital media relations, influencer and strategic partnerships, media visits and creative experiences on-site. A 42-room-and-suite resort that’s focused on blending into its surroundings via sustainable operation, Hotel Christopher ST. Barth will open a new restaurant and a five-bedroom suite in the coming months.
 |
Ripley PR lands Reins, a technology firm that helps small businesses retain key employees by offering them owner-like benefits that incentivize them to contribute to the long-term success of the business. Ripley PR will work with the company to help it establish brand awareness and authority for its custom equity incentives programs. Reins says it chose Ripley PR based on the agency's record of success with innovative technology companies serving small and enterprise-level businesses in the skilled trades, residential and commercial services, automotive and franchising. “They understand our mission and the needs of our customers, so we know we'll be connecting with business owners who will benefit from our solutions and help us grow," said Reins co-founder Chris Buttenham.
Thunderly, a Dallas-based franchise marketing agency, picks up Bojangles, a Southern restaurant brand known for its bold flavors and loyal following... Warschawski adds AOL duties for Gas Monkey Garage, an automotive brand offering custom vehicle builds, classic car restorations and high-performance muscle cars... JAM Collective wins Roark, a company that produces travel and lifestyle gear.
Babbit Bodner picks up Walk-On's Sports Bistreaux, a restaurant and sports bar with more than 70 locations across the country... Publicity for Good lands America’s Christian Credit Union, a faith-based financial institution serving more than 150,000 members nationwide... LDPR, a travel and lifestyle PR firm, is AOR for The Royal Sonesta Boston.
Krupp is named AOR for charity: water, a nonprofit organization bringing clean and safe drinking water to people around the world... IMAGINE PR lands North American PR duties for Phulay Bay, a Ritz-Carlton Reserve in Krabi, Thailand... The Consultancy PR picks upSimon Pearce, a line of handblown glass, handmade pottery, lighting and home décor... Pale Morning Media, which works with outdoor and active lifestyle brands, adds DKOTA Grizzly, a St. Louis-based company that makes casual lifestyle apparel.
IMAGINE PR picks up North American PR duties for Mount Med Resort, a medical spa in Austria’s Tyrolean Alps... Yodel Mobile, an app growth consultancy and marketing agency that is part of NP Digital, lands Royal Horticultural Society, the UK’s leading gardening charity... Darby Communications, which represents outdoor, hunting, fishing and endurance brands, is named PR agency of record for LOWA Boots, a producer of premium outdoor boots and shoes. 
SourceCode Communications picks up Breezy, an AI-powered workspace built for residential real estate professionals... CIIC PR is named U.S. and Canadian press office for the Hotel Cala di Volpe and Cervo Hotel, properties in northeastern Sardinia, Italy... Wilful, a London shop, lands climate action platform Ecologi.
