Nikki
Nikki Haley

Edelman Global Advisory has hired former South Carolina governor and United Nations ambassador Nikki Haley as a part-time vice chair.

In announcing the hire, Richard Edelman said politics is now a crucial consideration for clients in brand marketing, employee engagement and reputation management.

He said Haley was successful in attracting foreign companies to South Carolina and worked on major global issues while in the UN.

Haley, who mounted a spirited race for the Republican presidential nomination against Donald Trump, joined The Hudson Institute think tank in April as Walter P. Stern chair.

She addressed the Ketagalan Forum last month in Taipei and spoke about the need for a free trade agreement between the US and Taiwan.

EGA also added Max Baucus, former Montana Democratic Senator and US ambassador to China as a senior advisor.

Edelman lauded his experience on agricultural, trade and tech issues.