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| Chris Tropeano |
Prosek Partners hires Chris Tropeano, who previously served as head of PR at Mojo, the sports tech and entertainment company launched by Alex Rodriguez and Marc Lore, as an SVP, charged with helping to further build out the agency’s sports communications practice. At Mojo, he established the company’s communications function. He was previously managing director, commercial communications at NASCAR; and held communications posts at Sports Illustrated, the NBA, Major League Baseball and the New York Mets. Reporting to Prosek managing director and head of sports Jon Schwartz and working alongside SVP Aidan O’Connor, who helped launch the sports business practice, Tropeano will leverage his experience in sports marketing communications, event planning and strategic development to help it expand. “During his career, Chris has helped big brands drive their strategic goals through their investments in sports,” said Schwartz. “As part of our growing sports business practice, he will help to further supercharge our clients’ impact across the sports landscape.”
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| Robin Freeman |
The Fine Arts Museums of San Francisco, which is comprised of the de Young and the Legion of Honor, names Robin Freeman as its first CMO, effective October 1. Freeman is joining the organization after more than eight years at the San Francisco Symphony, where she most recently served as chief marketing and communications officer. Before that, she was associate director of communications at Sonoma State University’s Green Music Center and communications manager for the San Francisco Opera. At the Fine Arts Museums of San Francisco, Freeman will oversee the work of the marketing, communications, visitor experience, group tourism and sales, and graphic design teams; with a particular focus on institutional brand development and audience growth.“We are thrilled to bring Robin’s seasoned arts leadership, creative vision, and visitor advocacy to the museums as we continue to serve Bay Area audiences and rebuild tourism engagement,” said Fine Arts Museums of San Francisco director and CEO Thomas P. Campbell.
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| (L-R) Alex Crabb, Peter Girard |
Caster Communications promotes Alex Crabb to EVP and Peter Girard to SVP. Crabb has been with the agency for 11 years, most recently as SVP, leading accounts for many of Caster's most technical clients in markets like semiconductor, spatial computing, AI, privacy and renewable energy. Before coming to Caster, she was director, media relations at Ink Communications. Girard was previously Caster’s director, account services, managing its largest consumer technology clients in addition to guiding the growing account services team. “As Caster continues to strengthen its client base both in emerging technology markets and our IoT and smart home business, it was time to reinforce our senior leadership team with promotion of the two people who are the driving force behind these,” said Caster founder and president Kimberly Lancaster.
Katy Feinberg has returned to McGuireWoods Consulting PA shop in its Raleigh office after stints at Rubenstein Communications, Trailrunner and FleishmanHillard.
FGS Global brings on HSBC's Jean-Manuel Richier as senior advisor to bolster its equity advisory, investor relations and transaction & financial communications capabilities across Europe... TEAM LEWIS names Danielle Malvesti SVP, strategy. Malvesti joins the agency from Cramer.... Durée & Company ups Abbie Lipton to vice president... LDWW promotes Michelle Poland, Channing Sizemore and Emma Stoneham to managing director.
Narrative Strategies hires Chris Bissex as a managing director. Bissex was most recently deputy director of public affairs for the Federal Trade Commission... Marino promotes Elizabeth Latino to COO and managing director.... The Charlotte Hornets hire Big 12 Conference chief brand & business officer Tyrel Kirkham as CMO.
Breakwater Strategy, a strategic insights and communications consultancy, brings on former CNN justice correspondent Jessica Schneider as a VP... Stratacomm, a DC-based firm, names Darren Scher chief operating and integration officer. Scher comes to the agency from Adfero, where he was most recently managing director... Dreamday hires Veronica Gauthier as SVP of growth... TextNow appoints Bonnie Herche as VP of marketing. Herche joins the company from Crain Communications.
DCI Group has hired Will Stevens, who has more than 20 years of
