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Ballard Partners expands its Ballard Global Alliance through a strategic partnership with the GR Company in the Republic of Korea. Meant to give Ballard Partners a footprint in Seoul, the Ballard-GR Company Korea Partnership will also bolster the GR Company’s presence in DC. It will also allow both firms to provide a comprehensive suite of government relations services in both Korea and the US, including legislative advocacy, regulatory affairs, public affairs, crisis management and international market access. “This partnership will empower our clients to leverage the combined expertise and influence of two leading lobbying firms, opening new opportunities in Korea and the US,” said Ballard Partners president and founder Brian Ballard. Ballard Partners intends to continue expanding the BGA through strategic partnerships with leading firms in other key markets.
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AMP3 PR established its presence at New York Fashion Week by hosting the its annual Gifting Suite + Media Lounge, which showcased products from a range of its clients. Held September 9 and 10 at Sir Richard’s Penthouse Flat in New York’s Virgin Hotel, the gifting suite gave AMP3 clients Wrangler, Saucony, Delsey Paris (Jeep, United Colors of Benetton, Peugeot Voyages) and others the opportunity to display their products to an audience that included media, influencers, stylists and celebrities. Visitors to the suite also received a NYFW edition of AMP3’s magazine, AMPlified, which included a profile on all participating brands, as well as interviews with AMP staffers and other industry professionals on career, trends and the current media landscape. “We love having the opportunity to showcase all of our clients in one venue, and to tease what they each have coming for the back half of the year and the holiday season,” said AMP3 PR co-founder & managing partner Alyson Roy.
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5WPR expands its Florida real estate practice. The expanded practice will provide clients with a specialized approach ensuring a more targeted focus on the unique needs of the Florida market. The move is in response to heightened demands as Florida’s real estate market continues to develop. “Florida continues to experience accelerated real estate growth, with a continued influx of residents and investors drawn to the state,” said 5WPR founder and chairman Ronn Torossian. “Our industry knowledge and proven track record of success will assist clients in navigating this rapidly evolving landscape.”
The PHA Group, which has offices in London, Manchester and Leeds, is expanding to New York... The Next Solutions Group launches NSG Health... Rational 360, a DC-based firm, has relocated to an 18,000-square-foot space on the city’s K Street business corridor... KAOH Media, a firm specializing in clean energy, sustainable infrastructure, and ESG-driven investments, launches Fieldwise Civic Engagement.
SKDK merges with digital advertising firm Wavelength Strategy... Supreme Group launches Supreme Intelligence, an artificial intelligence platform designed to meet the commercial needs of healthcare and life sciences companies... Relevance International introduces Artificial Intelligence Amplification Optimization, a proprietary service designed to help brands create a competitive advantage for AI visibility... IMAGINE PR introduces a brand partnerships division, which will focus on ensuring that partnerships are meaningful and measurable, rather than transactional.
SourceCode Communications acquires Rally Point Public Relations... Ruder Finn launches its AI Accelerator, a set of tools and capabilities that will be embedded across client work, agency workflows, and talent recruitment and development, as a way of building AI-native expertise across disciplines... Ceisler Media & Issue Advocacy, a communications, media strategy and public relations firm, is merging with Athena Global Advisors. 
MikeWorldWide launches a supply chain, logistics, and infrastructure practice... Kroll introduces two practices: Kroll Economics and Decision Intelligence... Orange Orchard founder Heather Ripley is hosting a free 60-minute live masterclass on Tuesday, Feb. 24 at 1 p.m. EST to help animal sanctuaries earn meaningful earned media coverage and turn that visibility into stronger community support.
Stagwell agencies Doner and Colle McVoy form a “strategic alliance” that will operate as DonerColle Partners... Merryman Communications, a healthcare marketing and communications agency, rebrands as M+... Crowe PR launches Crowe Media platform... Tauth Labs, which provides content authentication solutions for clients in the communications, financial services and local government sectors, has been certified by the Coalition for Content Provenance and Authenticity.
