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The Lukens Company, an Arlington, VA-based firm specializing in nonprofit fundraising, is named agency of record for digital for The City Mission, a nonprofit that empowers people in crisis to overcome homelessness and poverty. TLC will drive fundraising strategies and develop omnichannel campaigns designed to enhance donor engagement and increase awareness of The City Mission's work. The agency will focus on expanding digital outreach, optimizing direct mail campaigns, and leveraging data-driven insights. "Their expertise in nonprofit marketing and fundraising will be instrumental as we continue to provide life-saving support to those we serve," said The City Mission CEO Linda Uveges.
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Six One is named agency of record for SeneGence, a beauty company whose products include skincare and cosmetics. The agency will provide SeneGence with PR, media relations, influencers and thought leadership. SeneGence, which was founded 25 years ago by company CEO and chairwoman Joni Rogers-Kante, adheres to the Clean Beauty Standard, meeting the highest EU cosmetic regulations and banning over 1,450 harmful ingredients. “We are excited to partner with Six One once again, as they truly understand our brand's legacy and commitment to high-performance beauty products,” said Rogers-Kante.
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RG2 Communications is named agency of record for YMA (Yacht Marketing Agency) and its client Aliikai Luxury Yacht, which is launching several expert-crafted sailing itineraries in Indonesia. RG2’s scope of work will include press outreach, communication strategy, press tours, ongoing journalist engagements and creative consultancy. The new itineraries include an eight-day and seven-night excursion focusing on the Banda Islands, otherwise known as the Spice Islands, a chain of small volcanic islands situated between Timor and West Papua that are rarely accessible to travelers. The yacht includes seven cabins designed with contemporary Indonesian interior elements, an indoor lounge and dining area, an upper-deck lounge for yoga sessions and a scuba diving preparation room.
Rubenstein Public Relations adds Greenland Energy Company, a US public company developing Greenland’s oil, natural gas and critical resources, to its client roster... FINN Partners picks up DonorsChoose, a non-profit organization that connects donor funding directly to public school teacher needs... Ripley PR lands Contractor Commerce, which provides e-commerce services for contractors.
CIIC PR is named agency of record for Sushi by Boū, an omakase restaurant with more than 23 locations across major U.S. markets... 5W signs up water technology company VVater, developer of the Farady Reactor, an electrified water purification system... Firecracker PR is selected as public relations agency of record for MIMARU, an apartment-style hotel brand for families and that operates 27 locations in Tokyo, Kyoto and Osaka, Japan.
Redpoint signs on to handle digital marketing for Connecticut wineries Saltwater Farm Vineyard and Kingdom of the Hawk Vineyard... 360PR+ is selected by Authority Brands Trade Brands Division to raise consumer awareness of its Benjamin Franklin Plumbing, Mister Sparky and One Hour Heating & Air Conditioning brands... Konnect Agency lands Visiting Angels, which offers personalized care to help seniors live independently in their own homes.
Tier One Partners’ Content Studio is engaged by InvestGreen, a company providing retail investors access to institutional-quality clean energy investment opportunities... Campstories is named PR agency of record for the City of Napa... Lewis Line Public Relations, a Gen-Z-owned publicity firm headquartered in Los Angeles, is representing cultural commentator, content creator and podcast host Ryan Lu.
REYA Communications lands PR work from Schlosshotel Fiss, a ski property in the Tyrol region of western Austria... B-Engaged, global sports marketing agency headquartered in London, is engaged by Visit Seattle to lead its global football strategy in the build-up to the 2026 FIFA World Cup... William Mills Agency picks up job to elevate the industry presence of PentEdge.
