 |
| Yvonne Hanak |
KEF Media CEO Yvonne Hanak has assumed ownership of the broadcast PR company in the aftermath of the June 6 death of chairman/founder Kevin Foley.
“It’s with a heavy heart that I take this new journey as owner, but with the Foley family’s blessing and the support of an incredibly passionate team, I’m honored to lead KEF Media into its second generation of ownership,” Hanak said.
Hanak joined the firm in 2002 and succeeded Foley at the helm in 2023.
She called Foley a visionary and promised that KEF’s “deep, committed bench of experienced communications professionals will continue to honor his legacy with the innovative, customized approach and meaningful results that have been our hallmark for close to 40 years.”
Foley founded KEF in 1986, following stints at Ketchum and Burson-Marsteller.
af&co., a San Francisco-based hospitality marketing and PR agency founded by Andrew Freeman, is marking its 20th anniversary... Notified launches Syndicated Articles... Crosby Marketing Communications selects four students from Anne Arundel Community College for its marketing scholars program.
KCSA Strategic Communications launches the KCSA AI Lab, which will develop proprietary AI systems to expand what strategic communications can achieve for PR and IR clients... Clipbook, a vertical AI platform for strategic communications and public affairs, closes a $3.3 million seed round co-led by Mark Cuban, Commonweal Ventures and Carpenter Capital... VizSense, a Boston-based AI influencer marketing agency, teams up with holographic storytelling company Geminai, to launch what they say is the next frontier in brand experiences: interactive holograms powered by AI.
Ways Marketing Solutions, a Saudi Arabia-based marketing and communications group, teams with H&K alum James Drewer and Cake founder Mike Mathieson, to launch Ways Global Communications with HQs in London and Riyadh... UNICEPTA, a media intelligence provider within Stagwell’s The Marketing Cloud, launches an integration with Microsoft 365 Copilot... MAD Global CEO Mike DuHaime has been named to New Jersey Governor-Elect Mikie Sherrill’s transition team.
Ogilvy launches CultureCurrent, a social-first earned media offering that integrates cutting-edge technology with human cultural intuition to listen, identify, activate and amplify brand stories.... Forward Global, a risk and reputation management advisory firm, opens in Abu Dhabi... Lyons Broadcast PR marks its 20th anniversary with the introduction of new virtual production technology, enhanced media outreach tools, and integrated broadcast-digital strategies.
Meyocks launches Meyocks Research + Insights, a specialized marketing research unit... Crosby Montage Partners, a Small Business Administration-approved Mentor-Protégé joint venture between Crosby Marketing Communications and Montage Marketing Group, is awarded a GSA Multiple Award Schedule contract... Publicity For Good, a Nashville-based firm that works with purpose-driven brands, is giving away a year of public relations services, valued at $100,000.
