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3rd Coast PR adds Flagstone Foods to its client roster. 3rd Coast will support the Emerald Nuts brand, which Flagstone acquired from Campbell Soup Company in 2023. The agency is tasked with driving brand awareness of Emerald Nuts by generating unpaid B2C food and lifestyle media coverage, specifically focusing on new product flavors in Q4 2024. Emerald Nuts can be found at major leading grocery stores including Publix, Kroger and Walmart. “Given the team’s prior experience launching new products and leading national CPG brands, this partnership felt like a natural fit,” said Emerald Nuts senior marketing director Elaine Lohse.
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NextTech Communications is selected as agency of record for OVHcloud US, which provides cloud services to more than 1.6 million customers in over 140 countries. The agency will be responsible for executing integrated communication programs, spanning PR strategy, media relations and executive thought leadership. The goal of the effort is to amplify OVHcloud's market presence as the company expands its business footprint across North America. "The team at NextTech Communications stood out by demonstrating a deep understanding of both our business and the cloud services market," said OVHcloud US general manager Jeffrey Gregor,
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5W Public Relations is selected as agency of record for cosmetic brand Wonderskin. 5W will work to broaden the brand’s reach in the US, with a communications campaign aimed at highlighting the brand's technological innovations and unique marketing strategies. The agency’s efforts will focus on consumer beauty, business and trade audiences, as well as thought leadership. Known for its Wonder Blading patented technology, which has propelled the company to the forefront of the lip stain category, Wonderskin has cultivated a hyper-loyal, digitally native community around the brand. "Their track record in driving creative campaigns and their expertise in the beauty industry will help solidify our US presence and further our position as an innovative leader in the industry," said Wonderskin CEO Michael Malinsky.
Rubenstein Public Relations re-ups as agency of record for Doroni Aerospace, a provider of personal electric vertical takeoff and landing aircraft... Zapwater Communications is appointed US AOR for The Cliff Hotel Jamaica, a luxury destination resort in Negril’s West End... MZ Group lands strategic investor relations and financial communications program for Zefiro Methane Corp.
Ripley PR is named PR shop for HCSS, which provides construction management software for the heavy civil and infrastructure construction industry... Redpoint checks in at The Alfond Inn at Rollins College... RG2 Communications lands International Design, a curatorial platform bringing together collectible design, contemporary art and cultural experiences.
Coyne PR picks up AOR duties for Goddard Systems, LLC, manager of a franchise system that serves more than 100K students... GO PR lands JW Marriott Detroit Water Square, which will open in February 2027... REYA Communications signs on as the U.S. and Canada agency of record for Yora Nordic Spa Brownstone, a 130,00-square-foot property opening in Portland, CT this November.
Gatesman picks up AOR duties for Cincinnati Metro and has been selected to lead the development of PA Brews, a statewide brand initiative designed to unite and elevate Pennsylvania’s brewing industry... RED PR is named AOR for Jenny’s Barn, a Southampton, NY boutique that offers handmade jewelry, vintage décor and Western-inspired pieces... Darby Communications, an Asheville, NC-based firm that supports outdoor, hunting, fishing and endurance brands, signs on with Offgrid Provisions.
Attention Comms is selected as strategic communications partner for The Chaka Khan Foundation... Brokaw, a Cleveland, OH-based marketing, advertising and social content production firm, signs on as full-service marketing agency of record for the University of Akron... JDPR is named public relations agency of record for JumboMax Golf Grips. 
