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BTC Marketing Communications, a Wayne, PA marketing agency, acquires NouSoma Communications. BTC CEO Tom Cancelmo says the move is intended to strengthen the agency’s media relations and content development teams, while expanding the graphic design, digital marketing and social media services offered to NouSoma’s clients. NouSoma was founded by Ellen Langas, who was previously VP of public relations and consumer affairs at QVC, in 1995. Langas assumes the role of SVP at BTC. “BTC is the ideal fit for NouSoma and our clients,” says Langas. “Collaborating enables us to expand the resources we provide to our clients and draw on the experience of BTC’s experienced marketing strategists.”
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Kaplow Communications deepens its longstanding commitment to Project Morry, a nonprofit named after former president of the American Camp Association Morry Stein, which is dedicated to empowering under-resourced youth through leadership, mentorship and creative exploration. The agency also introduces the Gloria Kaplow Arts & Creativity Program, which honors the late Gloria Kaplow, mother of CEO and founder Liz Kaplow. The program is designed to provide Project Morry students with an outlet for self-expression, fostering creative growth in an environment that nurtures individual talent. In celebration of the program’s inception, Liz Kaplow and agency CFO Evan Jacobs will be honored with the 2024 Morry Award at Project Morry’s Annual Benefit. “Creativity is at the heart of everything we do, and through this program, we hope to inspire the next generation to embrace their individuality and explore their artistic voices,” said Liz Kaplow.
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The PRSA Educators Academy, a professional interest section of PRSA, presents Gary F. Grates, president of GConsulting Group and 120/80 GROUP, with the 2024 PRSA David Ferguson Award, which recognizes a PRSA member and practitioner who has made outstanding contributions to public relations education. With more than 25 years of corporate, marketing/brand, labor, and strategic communications experience, Grates has counseled more than one hundred organizations and CEOs including PepsiCo, Caterpillar, Shell, Kraft, Nissan and GE. PRSA has also announced its 2025 Board of Directors. Heide Harrell, director of communications for Central Arkansas Water, has been named chair-elect. Other newly elected members include Teresa Valerio Parrot, who will serve as treasurer and Kevin Waetke, who takes on the role of secretary. Serving on the board of directors will be John Palmer (East Central District), Cayce Myers (Mid-Atlantic), Paula L. Pedene (Western) and directors-at-large Chuck Wallington, Andrea Gils Monzón and Sam Sims.




Page launches the Polansky Future Leaders Fund, which was established through a gift from 2025 Page Hall of Fame inductee and former Weber Shandwick Global CEO Andy Polansky... Ruder Finn reintroduces its website, ruderfinn.com, which will now feature a large language model (LLM) as its primary user interface... Higher Plane Media is launched by former Sloane & Company CEO Darren Brandt.
Champion, which specializes in restaurant, franchise and consumer brands, opens a Miami office, adding to its operations in Dallas and Los Angeles... Violet PR, a Montclair, NJ-based firm that focuses on economic development, commercial real estate and place branding, opens a second office on Park Avenue South in New York... Inflection Point, a founder-led, senior growth systems partner for startups and growth-stage businesses, launches... PRSA announces the recipients of its inaugural Women of Impact Awards. Honorees honorees were recognized during the PRSA Women of Impact Summit & Awards at the Union League Club of Chicago.
FleishmanHillard is shuttering its 20-member Dublin office as Omnicom Public Relations reorganizes its global operations... Vested acquires Watermark, a D.C.-based public affairs and special situations firm.... Matter earns two Pinnacle Awards 2026 Marketing & Communications honors for its clients.
Quad/Graphics launches Direct, a Quad Agency to help marketers create, execute and measure direct marketing campaigns in one connected offering... InnoVision Marketing Group SVP/senior creative director Giselle Campos and SVP/general manager Alanna Markey are among the first-ever winners of the San Diego Business Journal’s Indispensables Awards, which recognizes professionals who make the greatest impact within their organizations and across the San Diego business community... Park Place Technologies, an IT infrastructure services firm that works with Feintuch Communications, releases the second episode of its “The Savvy CIO” podcast.
Ripley PR is named a silver winner in the TITAN American Business Awards’ Outstanding PR Campaign category... Excellera, a corporate-advisory firm, came in at number one in deal count, as well as fourth in deal value, in Mergermarket’s list of top EMEA firms... Thunderly is telling the stories of military veterans who transferred the discipline, organization and leadership skills developed in service to their country into successful post-military careers as franchise business owners, as part of its year-long "American Dreamers: The Stories of Franchising" effort.



